📢 Marketing Manager – B2B SaaS (Remote)
Location: Remote (UK / EU preferred)
Type: Full-Time
Salary: £30,000–£35,000 + Uncapped Bonus Potential
Start Date: ASAP
🚀 About Appointwise
Appointwise is helping agencies, coaches, and service-based businesses automate lead follow-up, appointment setting, and sales qualification — using AI that sounds human and delivers real results.
We’ve grown over 2,000% YoY, and we’re now looking for a hands-on B2B SaaS Marketing Manager to take the reins of our growth — someone who’s not just good with strategy, but lives in the tools, writes the copy, builds the landing pages, launches the campaigns, and gets things done.
What You’ll Be Doing
* Create and launch campaigns to drive trial signups and paid conversions
* Manage content, email, and paid channels — from ideation to implementation
* Write marketing copy, emails, landing pages, and retargeting ads that actually convert
* Own our marketing calendar — launches, campaigns, content distribution
* Build and optimise onboarding and retention email flows
* Repurpose founder video content across YouTube, Twitter, LinkedIn, email
* Track what’s working — then double down and scale it
🔍 Who This Role Is For
* 3+ years in B2B SaaS marketing, ideally in early-stage or fast-growth startups
* Deep experience in product-led growth, user acquisition, and retention
* Hands-on across tools like Webflow, Hubspot/GHL, Google Ads, Meta Ads, email tools, etc.
* You write your own copy, build your own workflows, and know how to get scrapp
* Fluent in CAC, LTV, funnel metrics — and know how to move them
* Strong understanding of our audience: agencies, coaches, and online service provider
* Self-motivated, fast-moving, and highly organised — you don’t need babysitting
Why Join Appointwise?
* Own the entire marketing function — and actually be listened to
* Work directly with the founders on high-impact strategy & execution
* Flexible, remote-first, no fluff, just execution and outcomes
* Big opportunity for growth — personally and professionally
If you meet the criteria above and this sounds like a good fit, we look forward to speaking with you soon!
Loughlan@appointwise.io