EMEA Retail Sales Trade Marketing Manager page is loaded
EMEA Retail Sales Trade Marketing Manager
Apply locations United Kingdom - Maidenhead United Kingdom - Remote United Kingdom-London time type Full time posted on Posted 2 Days Ago job requisition id 31074850
JOB DESCRIPTION:
About Abbott
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.
The Opportunity
As the EMEA Retail Sales Trade Marketing Manager you will lead in developing and implementing omnichannel trade marketing strategies that are fully aligned with the brand strategy. You will drive the translation of trade marketing strategy to tactics, including resource allocation, identify optimal omni-channel engagement activities to appeal to customers, shopper and consumers by understanding their needs.
This position works out of our Maidenhead location in the EURISA Nutrition Division. Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac, PediaSure, Pedialyte, Ensure, Glucerna and ZonePerfect – to help get the nutrients they need to live their healthiest life.
What You’ll Do
* Lead Omnichannel Trade Marketing Strategy development to attain defined business objectives throughout product categories in region
* Develop and execute the Omnichannel Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget
* Support the Marketing efforts regionally through training and education initiatives to help the customers improve the conversion rates and drive demand generation
* Driving retailer execution alongside local trade marketing & key account managers to improve of retailer and consumer satisfaction levels
* Develop and define ROI benchmarks to drive sales & margin efficiencies
* Lead defining key metrics and KPIs for both online and instore for local trade marketeers & account managers
* Support development of selling stories as we accelerate our distribution in Europe
Required Qualifications
* Proven trade marketer/ category shopper insight experience
* Proven digital marketing experience
* Excellent cross-functional working experience
* Strong evidence of project management competency and proven track record of delivering on time and within budget
* Experience of nutrition supplement industry or appropriate marketing/business sector is preferred
* Educated to degree level and/or equivalent qualification with relevant commercial experience.
* Use Excel, SAS, SPSS, ASAP utilities, or other tools to discover /analyse potential patterns and correlations to support the marketing efforts
As you would expect from a global healthcare company, we offer a fantastic range of benefits including competitive salaries, a superb defined contribution pension scheme, private healthcare, life assurance and a flexible benefits scheme.
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews.
The base pay for this position is
N/A
In specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
ANI International Nutrition
LOCATION:
United Kingdom > Maidenhead : Abbott House
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes, 20 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
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Abbott is about the power of health. For more than 135 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 160 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health.
The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges.
We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.
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