Location: Cannock (with travel to depots across the UK)
Hours: Full-time, 37.5 hours per week
Salary: Dependent on experience
Experience: Prior relevant experience required
Overview
We are looking for a skilled and strategic Marketing Manager to lead and execute our digital campaigns, manage our growing team of creatives, and drive brand performance across all online channels. This is a hands-on, leadership role that requires expertise in digital advertising, campaign strategy, and team management.
Key Responsibilities
* Lead the planning and execution of digital marketing campaigns across paid and organic channels
* Use data to inform future campaigns, content planning, and audience targeting strategies
* Manage and support a team of graphic designers and junior content producers; provide coaching, feedback, and development opportunities to support team growth
* Set clear goals and expectations to team, conducting regular one-to-ones and performance reviews
* Analyse performance data to optimise campaigns and meet KPIs
* Oversee social media strategy, email marketing, and digital content output
* Collaborate with internal stakeholders and depots to align marketing efforts with business goals
* Manage marketing budgets, ensuring cost-effective allocation, monitoring and reporting of spend within group and across all activities
* Create regular reports and insights to inform senior leadership of marketing performance and opportunities
* Stay current with digital trends, tools, and industry best practices
* Ensure brand guidelines are consistently applied across all digital and print communications
* Act as a brand guardian, maintaining tone of voice and visual identity across channels
Requirements
* Proven experience in digital marketing strategy, paid media (Google Ads, Meta Ads, etc.), and performance tracking tools (e.g. Meta Business Suite, etc.)
* Strong understanding of social media, content, and creative workflows
* Confident managing and mentoring a small creative team
* Solid grasp of SEO, PPC, email marketing, and analytics
* Excellent organisational, leadership, and communication skills
* Familiarity with design and content tools (e.g. Adobe Creative Suite) is a plus
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