Senior Marketing Effectiveness Manager (Maternity Cover) | £75,000-£85,000 + Bonus | Watford Junction | 12-month FTC
Are you a marketing analytics leader with a passion for driving marketing effectiveness through data-driven insights? A leading UK business is seeking a Senior Marketing Effectiveness Manager to join their team on a 12-month maternity cover.
You'll lead a specialist team of econometricians and work closely with senior marketing, finance, and product stakeholders to optimise multi-million-pound marketing investments. This is a hands-on leadership role blending advanced econometrics with strategic commercial insight to influence key business decisions.
Whether you're a deep-dive econometrics specialist or a broad marketing analytics generalist, your expertise in translating complex models into actionable marketing strategies will be critical.
Key requirements:
* Proven experience managing marketing analytics or econometrics teams
* Strong commercial focus with excellent stakeholder management skills
* Hands-on expertise in SQL, Python, R and econometric modelling
* Ability to drive marketing investment optimisation through data-driven recommendations
* Experience working cross-functionally across finance, marketing, and analytics teams
Why apply?
* Lead one of the largest marketing budgets in the UK
* Influence strategic marketing investment decisions at senior levels
* Opportunity to innovate and shape marketing measurement tools and processes
* Flexible hybrid working (3 days onsite)
* Competitive salary + bonus
If you're ready to step into a senior leadership role and deliver measurable marketing impact, apply today.