Interim Brand Manager
3-6 months
Lancashire
£45k - £55k
We’re partnering with a product-led consumer brand looking for an experienced Brand Marketing Manager to join on a 3–6 month contract to support a key period of change.
This is a hands-on role ideal for someone who can quickly embed, bring structure, and drive pace across brand and campaign deliver. It's hybrid working 3 days in the office.
Key Responsibilities
* Own delivery of brand and marketing plans across a multi-product portfolio
* Lead development and rollout of creative campaigns across key consumer touchpoints
* Manage brand identity, packaging, and comms consistency
* Drive integrated marketing activity (digital, social, PR, trade, retail)
* Support NPD launches and innovation pipeline activation
* Work closely with digital teams on social, influencer and CRM programmes
* Contribute to pricing strategy, promotions, and commercial planning
* Manage external agencies, suppliers and partners
* Deliver insight-led decision making through competitor, consumer and category analysis
* Ensure projects are delivered on time, to budget, and with impact
Key Requirements
* Proven brand marketing experience in a consumer-led business (FMCG, retail or consumer products preferred)
* Strong track record delivering campaigns and brand growth initiatives
* Comfortable operating both strategically and hands-on
* Strong project management and stakeholder management skills
* Experience working across multi-channel marketing environments
* Ability to hit the ground running in a fast-paced, changing environment