At Fish Brothers, we've been helping the people of Swindon with their motoring needs for more than 75 years. As a multi-franchise dealer group, we're proud of our strong reputation, but it's our people who make the real difference. We believe in creating a supportive and rewarding workplace where talent can thrive, and where going the extra mile for our customers comes naturally. Many of our team have built long and successful careers with us — and now we're looking for the next person to join our journey.
We have a rare and exciting opportunity for an ambitious, driven and forward-thinking automotive leader to take the wheel at our Fish Brothers Honda and Kia dealerships.
This role has become available due to the planned retirement of our current Dealer Principal, creating the perfect chance for a new, dynamic leader to make their mark.
About the Role
As Dealer Principal, you'll be responsible for the overall performance, growth and success of both sites. You'll lead sales and service teams, drive customer satisfaction, and deliver strong business results in line with our group's strategic goals.
What We're Looking For
We're seeking a vibrant leader with the skills, ambition and resilience to thrive in a fast-paced environment. You'll have:
* Significant experience managing automotive sales or service operations
* A proven track record of meeting and exceeding business objectives
* Strong leadership skills with the ability to inspire and develop teams
* Commercial acumen, with a keen eye for growth opportunities
* A passion for delivering an exceptional customer experience
Why Join Us?
* Lead two respected brands with excellent growth potential
* Support from a multi-franchise, forward-thinking dealer group
* A culture that values innovation, teamwork and progression
* Competitive salary and performance-related bonus (Basic £60 - £80k OTE £100 - £120k)
* Company car and benefits package
If you're ready to take the next step in your career and drive success across two thriving dealerships, we want to hear from you.
Apply today with your CV and a covering letter telling us why you're the perfect fit.
Diversity, Equity & Inclusion
At Fish Brothers, we are committed to building a diverse and inclusive workplace that reflects the customers we serve and the community we're part of. We believe that everyone, regardless of background, identity, or experience, should feel valued, respected, and empowered to thrive.
We welcome applications from all qualified candidates, and we encourage people from underrepresented backgrounds to apply — including, but not limited to, women, people from Black, Asian and minority ethnic communities, LGBTQ+ individuals, people with disabilities, and veterans.
If you require any reasonable adjustments during the recruitment process, please let us know — we'll do our best to accommodate your needs.
Job Types: Full-time, Permanent
Pay: £100,000.00-£120,000.00 per year
Benefits:
* Additional leave
* Bereavement leave
* Company car
* Company events
* Company pension
* Employee discount
* Enhanced maternity leave
* Enhanced paternity leave
* Health & wellbeing programme
* Life insurance
* Referral programme
Experience:
* automotive management: 3 years (preferred)
Licence/Certification:
* driving license with less than 7 points? (required)
Work Location: In person
Expected start date: 01/10/2025