About JD.com
JD.com (NASDAQ: JD and HKEX: 9618), also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading technology and service provider with supply chain at its core. Renowned for its supply chain innovation and excellence, the company has expanded into sectors including retail, technology, logistics, healthcare, and more, aiming to transform traditional business models with cutting-edge digital solutions.
Learn more: https://corporate.jd.com
The Opportunity
We are seeking a highly motivated Category Analyst to support category strategy development and execution across the UK market, with occasional collaboration across Europe. This onsite/remote role in the UK will focus on driving growth through data-driven insights, category lifecycle management, and cross-functional collaboration with procurement, sales, supply chain, and marketing teams. The ideal candidate combines strong analytical skills, market insight, and practical experience in e-commerce or retail to maximise category performance and profitability.
Key Responsibilities
* Monitor macro-industry trends in the UK and Europe, including competitor activity, policy changes, and market dynamics.
* Analyse consumer behaviour and preferences, and evaluate their impact on category strategy.
* Identify high-potential categories and market opportunities, providing actionable recommendations.
* Design business models and growth roadmaps based on category insights, defining KPIs and performance metrics.
* Regularly review and optimise category strategies, including pricing, promotional activities, and SKU assortment.
* Develop category lifecycle models to guide new product introduction, mature product management, and inventory clearance.
* Collaborate with procurement, sales, supply chain, and marketing teams to ensure alignment and feasibility of category strategies.
* Support product teams with user insights to optimise product detail pages and search rankings.
* Prepare reports and dashboards to track category performance and inform decision-making.
Requirements
* Bachelor’s degree or above in Marketing, International Trade, Statistics, Economics, E-commerce, or a related field.
* 3+ years of experience in category analysis, merchandising, or strategy within e-commerce, retail, or consulting.
* Strong analytical skills and proficiency with data analysis tools (Excel, SQL, Python, R) and visualization tools (Power BI, Tableau).
* Familiarity with Google Analytics or similar platforms.
* Excellent cross-functional communication skills and ability to thrive in a fast-paced environment.
* Strong market insight and ability to translate data into actionable strategies.
* Fluent in English; additional European language skills are a plus.
What We Offer
* A key role in shaping JD.com’s category strategy and commercial growth in the UK and Europe.
* Competitive compensation package, including performance-based incentives and benefits.
* Career development opportunities within a high-growth, international organisation.
* Dynamic and multicultural work environment that values innovation, execution, and performance.
JD.com is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.