Sales Director
Job ref FRL986
The Company
A family-owned, global leader in steel pipe & component supply serving the energy, construction, and manufacturing sectors. Working with some of the world’s most trusted businesses, the company has a long-established reputation for technical expertise, pioneering innovation, strong customer relationships and excellence in customer service.
Over its history, the business has established enduring customer relationships based on mutual trust, effective ways of working, and delivery of promises. The UK & Ireland business have strong growth aspirations for the future and is now looking to welcome an experienced and ambitious Sales Director to join the leadership team and lead the next phase of the organisation’s commercial growth strategy.
Reporting to the UK & Ireland MD, the Sales Director will author and drive the business’s future commercial strategy; responsible for 7 direct reports and a broader team of 56 across sales, product management & procurement. Experienced in working in competitive market segments, the role will be responsible for both building on relationships with the existing customer and sub-contractor network and leveraging the business’s strengths to unlock new opportunities and customers in identified growth sectors.
Responsibilities
* Author and direct the company’s future UK and Ireland commercial strategy in line with the company’s vision and growth ambitions.
* Lead the creation of ambitious sales targets and associated processes/KPIs.
* Provide direction, leadership and mentoring to the commercial team.
* Actively participate in the leadership team to steward the business to future growth.
* Lead senior customer and sub-contractor dialogue and build relationships with decision makers and influencers within existing and target organisations in the UK and target international markets.
* Strengthen existing customer relationships to enhance retention and maximise long-term value.
* Identify and unlock new customer and market opportunities to accelerate company growth and build market share in a competitive market landscape.
* Develop strong cross-functional working relationships with leaders across the UK & Ireland business and across the group.
* Drive a culture of continuous performance improvement across the commercial team to ensure company competitiveness amidst changing market dynamics.
* Inspire the team and the broader organisation as a cultural ambassador and work to develop individual development plans that fuel team retention and growth.
* Shape the commercial team’s skills and attitudes aligned with the company’s future ambitions.
* Act as a company ambassador, internally and externally, consistently living and breathing the culture and values.
Requirements
* Proven and extensive commercial leadership experience, ideally within distribution, industrial products & services into technical, manufacturing or engineering sectors.
* Demonstrated successful growth delivery in competitive market segments.
* Skilled in strategic commercial planning, owning significant budgets and shaping ambitious future growth goals.
* Extensive experience in mentoring and managing a large and successful commercial team.
* Ability to engage and positively influence customers and target organisations at a senior level.
* Commutable to Birmingham HQ and to customers and across other sites as required.
Desired character traits
* Astute strategic mindset.
* Demonstrable financial acumen.
* Unafraid of bringing a fresh perspective and challenge.
* Thrives when collaborating.
* Builds trust and rapport with leadership colleagues, reports, and customers alike.
* Consistently drives vision and purpose.
* Ambitious appetite to unlock incremental opportunities.
* Naturally builds rapport across diverse audiences, demonstrating strong interpersonal skills throughout.
* Excellence in consistent and clear communications.
If you are interested in being considered, you are encouraged to apply at the earliest convenience by forwarding your CV via email to abirks@fidelisresourcing.com
Closing date for all applications Friday 31st October 2025