Director of DTC Revenue/ Performance Director CONTRACT ROLE - TO START ASAP Fella & Jones are partnered with a high-growth Health & Wellness brand seeking an experienced Director of DTC Revenue to accelerate direct-to-consumer performance during a key phase of expansion. US & International experience is required for this role. This senior commercial role carries full P&L ownership of the DTC channel. You will lead a talented team across paid media, eCommerce, and analytics, driving best-in-class execution, optimisation, and revenue delivery. Key Focus Areas Lead and optimise paid performance across Meta, Google, and upper-funnel channels. Partner with eCommerce to improve conversion, onsite journeys, and trading performance. Oversee agencies and internal stakeholders to deliver measurable commercial outcomes. Build clear performance frameworks, reporting, and forecasting to drive accountability. Embed a culture of testing, agility, and data-led decision-making. About You Proven experience driving DTC growth for high-growth consumer or eCommerce brands. Strong performance marketing and trading expertise with commercial ownership. Highly analytical, fluent in digital performance metrics and attribution. Confident people leader, experienced in managing teams and agencies at pace. Candidates must be available to start asap. For more information, please apply via LinkedIn or contact the Fella & Jones team at contact@fellaandjones.com.