This role sits within Freuds’ social team – a specialist team of 15 within Freud Communications.
The team exists to service all clients within the agency on both a consulting and paid basis – ensuring all teams are kept abreast of the latest social best practice. Services provided include content strategy and channel planning, campaign activation, visible leadership and paid media management. The team consists of 7 specialists plugging into many integrated accounts on both a retained and project basis, including Mars, Danone, You Can Adopt, Samsung and Prosus.
The Role
We’re looking for a Paid Social Manager who thrives in a fast‑paced environment and loves the energy of social. You’ll work across a mix of consumer and corporate accounts, running both performance and awareness campaigns that demand sharp thinking and creative flair. Meta and LinkedIn are your core platforms, and you’ll take ownership of planning, buying, optimising and reporting on paid activity with confidence and pace.
You’ll be part of a collaborative social team, so a genuine interest in culture, trends and creative formats is essential. You know how to translate ideas into paid strategies that cut through, and you enjoy experimenting with new approaches to push results further. Strong analytical skills are key, as you’ll turn data into clear insights, present findings to clients and guide ongoing decision‑making.
While paid social is at the heart of the role, a solid understanding of the wider paid media landscape adds real value. Knowledge of paid search will help you build more connected strategies and work effectively across channels.
If you enjoy variety, problem‑solving and working with people who love what social can do, this role offers the chance to make impactful work every day.
Responsibilities
Planning
* Build paid social strategies across paid channels
* Develop media plans, budgets and forecasts
* Shape approaches for both performance and awareness campaigns
Activation
* Set up, manage and optimise campaigns across consumer and corporate accounts
* Test new formats, audiences and creative approaches
* Collaborate with design teams to ensure assets are high‑impact
* Maintain smooth day‑to‑day delivery and pacing of spend
Reporting & Analytics
* Monitor performance daily and make data‑led adjustments
* Produce clear, insightful reports using platform and third‑party analytics tools
* Present results and recommendations to clients and internal teams
* Use insights to guide future planning and cross‑channel thinking
Account & Client Management
* Manage client relationships with clarity, responsiveness and confidence
* Lead regular check‑ins, status calls and performance discussions
* Understand client goals and ensure campaigns ladder up to them
* Work with internal teams to coordinate deliverables and keep projects on track
* Contribute to account development by identifying opportunities for optimisation or growth
Company & Culture
* Embrace our cornerstones of Love & Work, which require a passion for what we do and an ability of persevere. In addition, you will take an active role in our belonging values – collaborating to achieve common goals, connection with one another in an authentic way, sharing our perspectives and embracing others, and actively supporting each other and our experiences.
Experience & Skills
* Experience in an agency or in‑house paid media role
* Proven hands‑on experience running Meta, LinkedIn, and Google campaigns
* Strong understanding of both performance and awareness media strategies
* Working knowledge of the wider paid media landscape
* Confident in building media plans, managing budgets and forecasting
* Strong analytical mindset with experience using platform analytics and reporting tools
* Skilled in presenting results and recommendations to clients and stakeholders
* Ability to work quickly and remain adaptable in a fast‑moving environment
* Highly organised, proactive and comfortable managing multiple projects at once
Our employees come to us to work with some of the world’s best-known brands and influential people, helping our clients identify and tell meaningful stories that drive real change, and genuine connection. Love & Work is our foundation because we do what we love, and we love what we do.
Many of our alumni have gone on to run their own top 150 agencies; to lead the communications and marketing for well-known global brands; and are leaders in their fields of expertise.
We pride ourselves on the ability to assemble teams of passionate specialists from all over the world with a huge variety of backgrounds, all experienced in solving tricky problems.
As an equal opportunity employer, we encourage all applicants to apply, regardless of race, religion, origin, gender, sexual orientation, age, marital status, or disability. Freuds Group strives to ensure a sense of belonging for all; we’re proud to support and utilise a diverse range of thoughts and perspectives in the teams we build as well as the work we create.
Our belonging behaviours are built on the foundation of Collaboration, Connection, Empathy & Understanding and Allyship, these pillars are entwined into our daily life and are one of the markers for how we measure both company and individual success.
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