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Marketing executive

Gloucester
Optimas Solutions
Marketing executive
Posted: 20 April
Offer description

Overview

Description

JOB DESCRIPTION

Job Identification

Job Title: Marketing Executive

Reporting To: Simon Wright, Marketing Director, International

Department: Marketing

Location: Gloucestershire, UK – On-site


Responsibilities

* UK Sales Alignment & Campaign Delivery
* Translate sales objectives into structured marketing campaigns
* Deliver lead generation and sales enablement initiatives
* Monitor and support optimisation of campaign performance
* Events & Local Activation
* Plan and deliver UK-based events and trade shows
* Coordinate suppliers, logistics, and timelines
* Ensure alignment to brand messaging and campaign objectives
* Track event performance and lead generation outcomes
* Campaign Execution & Channel Management
* Work closely with the Communications Specialist to:
* Execute digital, social and content campaigns for the UK region
* Support LinkedIn activity in line with structured plans
* Coordinate website updates linked to campaigns
* Ensure brand consistency across all outputs
* Sales Enablement Support
* Develop and deliver sales collateral and marketing materials
* Respond to marketing requests from the UK sales team
* Ensure alignment between marketing outputs and sales needs
* ADDITIONAL KEY DUTIES
* Collaborate with the marketing team to deliver on company wide goals and objectives
* Contribute to structured marketing planning and prioritisation
* Support reporting and tracking of campaign activity
* Maintain strong collaboration with sales and internal stakeholders
* Ensure timely delivery of marketing outputs
* Undertake additional tasks as required within the scope of the role


Knowledge, Training, Experience & Skills


Required

* 2–3 years B2B marketing experience
* Experience supporting sales-led marketing activity in a B2B environment
* Campaign execution and coordination experience
* Strong organisational and time management skills
* Ability to manage multiple priorities and deadlines
* Strong communication and stakeholder management skills
* Familiarity with digital marketing channels and tools


Desirable

* Event planning and coordination experience
* Experience within industrial, manufacturing, or technical sectors
* Familiarity with CRM and marketing platforms (e.g. HubSpot)


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