Job Spec - Senior B2B Content Strategist
Location: Remote-first with occasional office or client-site collaboration as needed in London
Salary range: £45k-£52k per annum + benefits
Overview
Our client is looking for a sharp, confident and experienced B2B storyteller to take ownership of high-value content across their most strategic global accounts, mainly within the Tech space.
You’ll be responsible for shaping and writing a wide variety of content including executive presentations, keynotes, video narratives, whitepapers and digital documents. This is a client-facing role where you’ll collaborate directly with senior stakeholders to understand their objectives, challenge their messaging and guide them toward stronger, more effective storytelling.
Most of the content you’ll be working with is within a B2B context. Their clients rely on them help turn technical, product or strategic content into something clear, compelling and audience-relevant. You’ll play a lead role in that transformation.
Core Responsibilities
Storytelling & Writing
- Create and refine content across presentations, video scripts, whitepapers, templates and more
- Build clear narrative structure and flow, aligning to business objectives and audience needs
- Adapt messaging to reflect the brand voice and tone of each client
- Confidently handle long-form and short-form copy, technical content, and high-profile assets
Client Collaboration
- Work directly with senior clients and stakeholders to workshop ideas and challenge content
- Take the lead in shaping, editing and rewriting client-supplied materials
- Present back ideas and rationale in a clear, persuasive way
- Build strong client relationships through clarity, confidence and responsiveness
Strategic Input
- Understand the client’s product ecosystem, audience goals and broader marketing context
- Offer guidance on how best to communicate complex topics visually and verbally
- Contribute to internal creative discussions around format, structure and approach
Requirements
- 5+ years’ experience writing in a B2B marketing, executive comms or strategic content role
- Proven ability to turn complex ideas into engaging, well-structured narratives
- Experience working directly with senior clients or executives in a consultative role
- Strong understanding of tone of voice, storytelling principles and visual communication
- Excellent writing, editing and structuring skills across a range of formats
- Calm, confident and collaborative under pressure
- Interest in enterprise technology and how AI tools can support content development and delivery