Job Description
Marketing Manager
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* Marketing Manager with Retention Focus
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* City Based
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* Hybrid Set up
Responsible for marketing initiatives aimed at nurturing and strengthening existing client relationships which include HNWI, investors and long-standing trading relationships. Drive client engagement, loyalty and lifetime value while delivering a first-class experience for clients. You will work closely with the Marketing Associate and contribute to product marketing activity focussing on retention.
Key responsibilities:
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* Lead product marketing activities for existing clients, ensuring activities support retention and strengthen engagement.
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* Transfer product updates and investment insights into effective client facing meetings.
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* Plan and executive events for HNW clients, existing investors, and trading relationships.
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* Partner with internal stakeholders regarding high quality content, logistics and post event follow-ups.
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* Own and nurture journeys tailored to client preferences and lifecycle stages.
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* Improve retention, cross-sell and upsell opportunities.
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* Manage the communications calendar.
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* Maintain with brand and regulatory requirements.
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* Lead marketing responsibilities related to Sirex – consistent communication and engagement.
The ideal candidate:
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* At least five years’ experience in marketing with a focus on retention, CRM, client lifecycle management.
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* Experience of Hubspot or similar CRM systems.
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* Excellent communication and relationship building skills with a client focussed mindset.
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* Strong stakeholder management and event management skills.
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* Ability to interpret data and insights for retention strategies.
Red Anchor Recruitment is an equal opportunities agency.