Description
You are a student looking for a meaningful internship? Come and live a P&G business experience as a Brand Management Intern!
Did you know P&G invented the concept of brands and brand management? Over the years, we have remained consistently on the cutting edge of marketing, always finding new and exciting ways to reach consumers, from the classic store to the most sophisticated digital technology. This is why some of the world’s best marketing pros and business leaders started at P&G. Our brand management philosophy can be summed up in a simple concept: “Consumer is boss”, and we believe we have 3 moments to win with consumers’ preference:
1. when they browse for your product on the internet,
2. when they choose to buy our product in the store and
3. when they use it at home.
These are what we call the ‘3 moments of truth’. The first two moments is what we focus on when we market products.
Your contribution to P&G’s success :
You will be offered a position in a multi-functional Brand team- organized around the brands that we sell in France (Ariel,, Gillette, OralB,, Head&Shoulders, Pantene…)
These are some examples of missions that you could do:
4. Co-leading a new launch or evaluating the current strategies of a brand or product.
5. Leading monthly market & brand analysis, capture input of multi-functional team to recommend corrective actions for a specific category/initiative
6. Working on the design & execution of brand campaigns (media, digital, CRM, instore, PR). Lead campaigns briefs (regional campaign localization or local campaign build up) & follow up on execution
7. Co-leading the digital marketing on your brand (visibility, content, local partnerships, eComm etc).
8. Co-developing Market and Initiative Review, coordinating an internal event.
Job Qualifications
YOU ARE THE RIGHT FIT IF YOU ARE/HAVE:
9. Student currently enrolled in a master’s program of a Business/ Engineering school or university coupled with Brand Management interest/passion
10. Proficiency in Spanish (oral and written) and a good level of English
11. Leadership skills and show a strong determination to get things done to achieve your objectives
12. Customer oriented and have a strong passion for sales and/or marketing
13. Proven agility, resourcefulness and creativity
14. You have strong analytical and critical thinking skills
Job Schedule
Full time
Job Number
R000135491
Job Segmentation
Internships (Job Segmentation)