Job Overview
We are seeking a creative and dynamic Social Media Specialist to join our team. In this role, you will be responsible for developing and implementing effective social media strategies to enhance our online presence and engage with our audience. You will work closely with various departments to ensure that our brand message is consistent and resonates with our target market.
Responsibilities
* Develop, implement, and manage social media strategies across multiple platforms including Facebook, Twitter, Instagram, and LinkedIn.
* Create engaging content tailored to each platform that reflects the brand's voice and values.
* Monitor social media channels for trends, feedback, and engagement opportunities.
* Collaborate with the public relations team to align social media campaigns with overall marketing initiatives.
* Analyse social media metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
* Respond to comments and messages in a timely manner to foster community engagement.
* Stay up-to-date with the latest social media trends, tools, and best practices.
Skills
* Proven experience in social media management with a strong portfolio showcasing successful paid sponsorship campaigns.
* Excellent written and verbal communication skills, with a knack for crafting compelling narratives.
* Strong understanding of public relations principles and how they apply to social media.
* Proficiency in using social media management tools and analytics software.
* Ability to think creatively and strategically while managing multiple projects simultaneously.
* Strong organisational skills and attention to detail, ensuring all content is accurate and on-brand. If you are passionate about social media and eager to make an impact through innovative digital communication strategies, we would love to hear from you
Job Types: Full-time, Permanent
Pay: £32,000.00 per year
Work Location: In person