Job Title: Partnership Lead
Department: Commercial and Marketing
Reports To: Commercial Director
Location: Hybrid - flexible. Recast is based in Edinburgh, the team meet on an ad-hoc basis but this role will be seconded to various Media owners so some travel may be required
Salary: £60,000 plus commission (OTE £90k)
Background:
Recast is a revolutionary direct-to-consumer content monetisation solution, enabling media owners to sell their media, on a pay-per-view basis, directly to consumers, anywhere online. Setting Recast apart, is their unique Affiliate and Syndication engine that empowers media owners to incentivise third-party websites, influencers and fans, to promote their content, with a percentage of every referred transaction distributed immediately.
The team at Recast are Driven, Resilient and Transparent. If these values resonate with you then keep reading!
With an ever growing roster of partners, including the likes of Nascar, World Aquatics and World Dodgeball along with streaming platforms such as BEONDTV+ and Ciao TV, Recast is creating an exciting new senior role to lead affiliate engagement, content syndication initiatives and scalable growth through AI and automation.
This role will be employed by Recast, but seconded part-time into selected media owners' teams—across sport, entertainment, tech, and broadcasting—to drive content reach and revenue via affiliate networks. The candidate will operate across diverse environments, supporting affiliates in developing tailored go-to-market strategies, assets, and optimisation plans to accelerate distribution and monetisation.
This role will play a key part in supporting these partnerships and ensuring media owners maximise their revenue potential.
Who You Are:
We're seeking a senior-level professional with proven experience in affiliate marketing, content distribution, and digital commercial strategy. You will lead efforts to identify, onboard, and activate key affiliate partners and media collaborators. You will also work hand-in-hand with internal and external stakeholders to ensure execution of performance-driven marketing strategies that maximise content reach and revenue outcomes.
You will be a driven individual who is relentless in your pursuit of delivering success. You will be an organised communicator, with excellent people skills who thinks on your feet and adapts to any given situation.
The successful candidate will need to be prepared for a fast-paced environment and able to adapt to different team dynamics, building good relationships quickly across both the Media owner’s business, Recast and with Affiliate partners.
You’re also forward-thinking and excited by the opportunity to scale operations intelligently. You understand how AI and automation can augment affiliate and content marketing workflows and are motivated to build a smarter, leaner operation that scales impact without a proportional increase in team size.
This is a great opportunity for the right candidate to grow with the business as we expand.
Key Responsibilities
● Identify and onboard high-potential affiliates, media collaborators and distribution partners
● Serve as a trusted strategic advisor, embedded within partner teams to drive affiliate strategy and performance.
● Working with our Partners and Recast creative teams, design and deliver B2B2C marketing strategies, campaign plans, and promotional toolkits to enable affiliates and media owners to reach new audiences and generate revenue.
● Collaborate closely with Recast’s commercial, marketing and product teams to tailor solutions to affiliate needs.
● Evaluate and implement AI and automation tools to reduce manual workload across affiliate onboarding, content deployment, and performance reporting.
● Work with Recast's product and tech teams to influence the development of AI-enhanced tools for partner success.
● Lead performance tracking, insight generation, and optimisation recommendations across affiliate B2B2C campaigns.
● Champion best practices across content syndication and affiliate marketing, creating repeatable playbooks and case studies for future partners.
● Provide regular reporting to the Recast leadership team and key external stakeholders.
Key Skills:
● A strategic thinker with 10+ years’ experience in affiliate marketing, content syndication, or digital commercial roles - you thrive on identifying, targeting, and converting high-value affiliate and distribution partners.
● Demonstrated success in building and scaling go-to-market affiliate ecosystems through automation or technology, ideally across media, sport, or entertainment.
● Hands-on experience using or evaluating AI/automation tools for content marketing, CRM, reporting, or partner engagement.
● A natural networker and dealmaker with a strong commercial instinct and an ability to open doors and build trust quickly to close deals.
● Experienced in navigating complex organisations and influencing senior stakeholders—both internally and externally.
● Comfortable being seconded into fast-paced partner teams and able to adapt to new structures, personalities, and workflows with ease.
● Highly collaborative and solutions-oriented, with a knack for unlocking opportunities across departments (marketing, content, commercial).
● Flexible and adaptable—you can set direction, but you’re just as happy to roll up your sleeves and execute.
● Commercially driven and results-oriented, with excellent project and stakeholder management skills.
Perks:
We hope that the self-satisfaction you get from working with us will outweigh any side line offerings but we do have a few perks on the side:
Share options
Flexible working
Unlimited holiday
Charitable giving days
Birthday off
Applying
We don’t use any automated filtering systems - all applications will be reviewed by a member of the recruitment team. We welcome covering letters if there is anything you would like to expand upon.
Unfortunately, we are unable to respond to everyone with individual feedback. We aim to review applications and interview promising candidates quickly and will generally get back to you within 2 weeks if we plan to progress your application.
We are committed to eliminating discrimination and have a commitment to diversity, equality and inclusion in the workplace. All applications are treated with the utmost respect and are reviewed without bias towards gender, race, religious preference or disability.