At Xperience, we unlock the full potential of businesses with digital solutions built for you and with you. Our industry experts get to know our clients' business inside-out, exploring processes, pain points and people, to build tailored technology across Cloud & IT Services, Cyber Security, CRM and ERP.
With solutions designed around our clients' operations, they get the freedom to be more productive and focus on what's important for their business – without getting side tracked by the admin. At Xperience, we create digital solutions with the power to improve and protect businesses, both now and in the future.
The Role:
The Communications Executive plays a key role in building and strengthening the Xperience brand while driving customer engagement and advocacy. This role will support the delivery of brand campaigns, thought leadership content, customer communications, and cross-sell/upsell initiatives, working closely with the Growth Marketing and Digital Marketing teams to ensure alignment with overall business goals.
This is a hands-on role for a creative marketer who can balance campaign execution with content creation and customer storytelling, helping Xperience stand out in a competitive market.
This role presents a significant opportunity to work in close collaboration with an experienced marketing team to shape and execute upon our marketing strategy contributing to our ambitious growth plans across our multiple UK locations. You will liaise will key stakeholders across the business, building your credibility, reputation, and potential as a Marketing Professional to lead Xperience's marketing efforts going forward.
This is a full-time role working on a hybrid basis between home and one of our office locations. Travel across the UK may be required for this role.
Job Requirements
Essential:
* Third level qualification in a business, marketing, PR/Journalism or related discipline
* At least two years' proven experience in B2B marketing, ideally technology, SaaS or professional services.
* At least two years' proven experience in copywriting and content creation skills across digital and offline channels
* Experience of using a Content Management System (e.g. WordPress)
* Experience with measuring and optimising the performance of content using tools such as Google Analytics
* Excellent verbal and written skills
* Excellent interpersonal and organisational skills
* Ability to travel to GB as required
* Ability to live and work in the UK
Desirable:
* Experience in customer communications, campaign delivery, or PR is desirable.
* Experience / Knowledge in Design Tools such as Adobe Photoshop / Canva or similar creative tools
* Experience / Knowledge in Video and Podcast Editing
* Experience in using email marketing automation platforms such as Dynamics 365 / Hubspot
Key Responsibilities:
* Create and deliver customer communications (newsletters, product updates, and service announcements) that drive customer retention and support cross-sell and upsell initiatives.
* Support the delivery of brand-level marketing campaigns (Email, PR, Thought Leadership, and Events)
* Produce engaging multi-channel content (Blogs and Whitepapers, Case Studies, Sales Collateral, and social media) that showcases Xperience, our product and service offering, and customer value.
* Maintain the integrity of our brand and ensure consistency of brand execution (messaging, identity and tone) in adherence with brand guidelines.
* Work with the Growth Marketing team to ensure customer and brand communications also supports or aligns with net-new acquisition.
* Collaborate with the Digital Marketing team to upload, manage and optimise content for SEO purposes.
* Provide campaign performance and engagement reports; providing insights and recommendations to continually improve and enhance our deliverables and ROI.
* Work with external partners / agencies when required.
Benefits Package (*subject to specific contract terms):
* Private Medical Insurance on completion of probationary period for you, with option to add spouse and children and reduced cost*
* Salary Sacrifice Pension Scheme, 5% ER, 3% EE contributions
* Death in Service Benefit x 3 time base salary from commencement of employment
* Generous 30 Day Annual Holiday Entitlement (Jan-Dec)
* 8 Public Holidays
* Additional Guaranteed Birthday Leave- 1 Day
* Volunteering Day per year to support an Xperience chosen charity, or a charity of your choice
* Enhanced Sick Pay on completion of probationary period
* Bereavement Leave Policy
* Enhanced Parental Leave Policy
* Wellbeing Benefits (Mental Health Support, Flu Vaccinations etc)
* Long Service Awards commencing from 1 years' service
* Monthly/ Annual Recognition Awards
* 36.25 hours working week
* Hybrid Working*
* Salary Sacrifice Cycle to Work Scheme*
* Salary Sacrifice EV Scheme coming soon*
* Employee Referral Bonus of £1500 per hire
* Discounted IT Purchase Scheme
* Company Funded Social Events
* Easily accessible and free car parking*
Competencies:
Communication
Conveys information and ideas clearly and respectfully. Listens to others and values different opinions. Respect confidentiality
Teamwork and Collaboration
Shares knowledge and works across departments and locations, working co-operatively and supportively with colleagues.
Results Focused/Problem Solving
Prioritizes tasks, overcomes obstacles, and accepts ownership of work assigned. Owns actions that deliver results.
Client and Commercial Focus
Is focused on understanding the clients' needs and is driven to fulfil them. Strives to consistently meet service standards.
Xperience is an equal opportunities employer.