Job Title: Digital Marketing Specialist (PPC, SEO & Paid Social) Part Time
Job type:Part-time
Salary:Competitive (dependent on experience)
Reports to:Head of Marketing
About the Role
We are seeking a results-drivenDigital Marketing Specialistwith strong experience acrossPPC, SEO and Paid Socialto join our marketing team. This part-time role involves managing paid campaigns across Google Ads, Meta Ads and Reddit Ads, as well as supporting SEO performance through technical audits, on-page optimisation and data-driven insights.
The ideal candidate will bring35 years of experiencein a similar digital marketing role, with proven ability to deliver strong campaign results and actionable performance analysis.
Key Responsibilities:
Paid Search (PPC)
* Manage and optimise Google Ads campaigns across Search, Display and Performance Max.
* Conduct keyword research and refine targeting and bidding strategies.
* Test and improve ad copy and landing pages.
* Monitor campaign budgets and performance.
Paid Social
* Build and manage campaigns across Facebook and Instagram using Meta Ads Manager.
* Leverage retargeting and lookalike audiences to meet campaign goals.
* Run A/B tests to refine messaging and creative.
* Support additional paid activity on Reddit Ads and other platforms where required.
SEO
* Support SEO activity aligned to organisational goals.
* Carry out technical SEO audits and recommend improvements.
* Optimise metadata, internal linking and on-page content.
* Assist with keyword planning and competitor analysis.
Analytics & Reporting
* Create performance dashboards and reports using GA4 and Looker Studio.
* Track conversions and user behaviour across digital channels.
* Analyse results to identify opportunities and performance issues.
* Present insights to stakeholders in a clear, actionable format.
Requirements
* 35 years experiencein PPC, SEO and/or Paid Social within a digital marketing role.
* Strong experience withGoogle AdsandMeta Ads Manager.
* Familiarity with Reddit Ads or willingness to learn.
* Solid understanding of SEO principles and website optimisation.
* Confident usingGA4, Looker Studio and Google Tag Manager.
* Google Analytics (GA4) training or certification is desired.
* Strong analytical skills with the ability to interpret data effectively.
* Excellent written communication and attention to detail.
* Able to manage multiple projects in a fast-paced environment.
* Experience within the education sector is useful but not essential.
What We Offer
* A supportive and collaborative working environment.
* Competitive salary and benefits package.
* Well-being perks and additional holiday entitlement with service.
* Opportunity to contribute to meaningful work that supports positive learning outcomes.
* Free parking.
To apply please send over your CV to Jack @ Pybus Recruitment
JBRP1_UKTJ