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Copywriter

High Wycombe
Dreams Ltd
Copywriter
Posted: 21 July
Offer description

At Dreams, we know your bed is the best place in the whole world. But for the hours between precious sleep, we`d like to make work a special place to be too. We`re the UK`s most loved bed retailer, so it`s important our people feel the love as well. There`s over 250 of us at our affectionately named Bedquarters in High Wycombe, Buckinghamshire, where every dreamer makes a difference.

We`re super passionate about our people-first culture, which means we like to keep things simple and celebrate every success, big or small! From a payday treats trolley to charity fundraisers and all-staff lunches, we know we do it best when we do it together.

And together we`ve been making bedtimes better since 1985, with no signs of hitting the snooze button. We`re owned by the world`s largest bedding provider, Tempur Sealy, and have our very own Bed Factory right here in the UK. You`ll even get a guided tour when you join, and that`s part of our mission to get you fully bed-ucated during your induction.

With 208 stores nationwide, 6 central warehouses, and 12 delivery centres, we sell 14,000 mattresses, bases, and headboards every week. Now that`s a lot of Zzzs.

So if you`re bonkers about beds, silly for siestas, and keen on your kip, we think Dreams could be the perfect place for you.

Dreams. Love your job.

We`re looking for a new Copywriter to join our Feather & Black brand based in Loudwater, Buckinghamshire. In this role, you will be the guardian and champion of the Feather & Black tone of voice. It will be your role to ensure that our copy and editorial content speak in one voice, improving customer interaction with us through multiple channels online and in-store. You`ll manage a workload of requests and collaborate with our agency partners to deliver final assets. You will take ownership of the editorial plan as well as writing and reviewing content for use across all touchpoints.

Ready to skip the snooze button and get stuck in? Here`s a taste of what you`ll be doing day-to-day:
- Establish, champion, and implement the tone of voice for Feather & Black through all channels. As guardian of the TOV, you`ll develop and enhance it in line with the brand`s development.
- Craft creative copy - produce engaging, inspiring, and persuasive content for digital, print, social media, and beyond.
- Develop storytelling ideas that deliver for the target audience, ensuring a cohesive and memorable brand identity.
- Improve existing communications using our brand tone of voice and SEO recommendations.
- Work with third-party agencies to deliver customer-facing content that engages and inspires.
- Assess industry trends, competitor activity, and emerging communication strategies to continuously elevate our creative output.

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