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Genai creative director

London
Beagle
Creative director
Posted: 22h ago
Offer description

This range is provided by Beagle. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.


Base pay range

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Building GenAI Teams for clients across the globe

Stop.

If you think “prompting” is the same as “thinking,” this probably isn’t for you.

We’re looking for a Creative Director who understands that AI is just another tool - like a pen, a camera, or a paintbrush. A powerful one, yes. But useless without concept, craft, and taste.

This role is for someone who believes in ideas first. Who sees GenAI not as the answer, but as a new set of possibilities for how we ask better questions. Someone who can lead teams, shape thinking, and push clients beyond novelty, gimmickry, and pastiche.

What we need from you:

* A proven track record of big, conceptual, human ideas.
* A deep understanding of how GenAI tools (image, video, text, etc.) can unlock creative thinking - and when they can’t.
* Experience working with brands, agencies, or studios where the craft of the work mattered.
* The ability to lead multi-disciplinary teams: strategists, writers, designers, technologists.
* A portfolio that shows you know the difference between style and substance.
* Comfort presenting to clients and making the complex feel simple.

What you won’t be doing:

* Churning out AI art for the sake of it.
* Replacing thinking with tech.
* Selling snake oil.

What you will be doing:

* Leading conceptually ambitious creative projects powered (where appropriate) by GenAI.
* Helping clients understand the real opportunities (and limits) of AI in creativity.
* Inspiring and mentoring teams to blend old-school craft with new-school tools.
* Raising the bar on ideas, execution, and ethics.

Who you are:

You’re probably someone who’s grown frustrated watching the industry chase the next shiny thing. You care about the work. You believe GenAI can open doors - but only if we bring our brains with us.

If that sounds like you, we should talk.


Seniority level

* Seniority level

Director


Employment type

* Employment type

Contract


Job function

* Job function

Art/Creative
* Industries

Advertising Services, Marketing Services, and Design Services

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