We are partnering with a high–growth online retail business at a pivotal stage in its journey. With a strong brand, loyal customer base, and proven product–market fit, the business is now looking to appoint a CEO to lead the next phase of scale.
This is an opportunity to take a digitally–led retail brand from successful operator to category leader–driving growth across channels, geographies, and customer segments while building a best–in–class leadership team and operating model.
The Role
The CEO will take full responsibility for the strategic, operational, and financial performance of the business. Working closely with the Board / investors, you will define and execute a clear growth plan, balancing top–line acceleration with sustainable profitability.
You will lead a digitally native organisation, ensuring excellence across customer acquisition, retention, trading, supply chain, and brand execution.
Key Responsibilities
Strategy & Growth
* Define and deliver a clear 3–5 year growth strategy
* Scale revenue across DTC, marketplaces, and international markets
* Identify and execute new revenue streams (product, channel, partnerships)
Digital & Trading Excellence
* Own performance across all digital channels (paid, organic, CRM, marketplaces)
* Drive best–in–class trading, merchandising, and customer journey optimisation
* Leverage data to improve conversion, AOV, and lifetime value
Brand & Customer
* Strengthen brand positioning and ensure consistent execution across all touchpoints
* Champion a customer–first culture, improving retention and loyalty
* Oversee marketing strategy including performance marketing, brand, and content
Operations & Supply Chain
* Ensure a scalable and efficient end–to–end supply chain
* Optimise inventory, fulfilment, and logistics to support growth
* Balance speed, cost, and customer experience
Leadership & Culture
* Build, lead, and inspire a high–performing executive team
* Drive accountability, pace, and a results–oriented culture
* Develop internal capability while attracting top–tier talent
Financial Performance
* Own P&L, budgeting, and forecasting
* Deliver profitable growth with strong cash discipline
* Report to Board/investors with clear, data–driven insights
The Person
Experience
* Proven CEO / MD / Commercial Director experience within online retail or e–commerce
* Track record of scaling a digital–first business (10m–100m+ revenue range ideally)
* Strong understanding of performance marketing, trading, and digital growth levers
* Experience working with investors, PE, or high–growth founder–led environments
* Demonstrated success in building and leading senior leadership teams
Capabilities
* Highly commercial with a sharp instinct for growth opportunities
* Data–driven decision maker with strong financial acumen
* Deep understanding of consumer behaviour and online retail dynamics
* Operationally credible–able to execute as well as strategise
* Comfortable operating at pace in a scaling environment
Style & Mindset
* Hands–on, sleeves–rolled–up leadership style
* Resilient, adaptable, and comfortable with ambiguity
* High energy, pace, and accountability
* Clear communicator, able to align teams and stakeholders
Why Join?
* Opportunity to lead and scale a high–potential digital retail brand
* Genuine autonomy with strong backing from investors/Board
* Ability to shape strategy, team, and long–term value creation
* Equity participation aligned to growth
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