<div><p><b>Location:</b> Billund, Denmark | London, United Kingdom<br/><b>Level:</b> Senior Manager<br/><b>Category:</b> Communications, Corporate Affairs & Sustainability<br/><b>Job ID:</b> 0000030217</p><p>The LEGO Group is recruiting a <b>Senior Global Initiative Manager</b> to help advance its global mission of inspiring and developing the builders of tomorrow through <b>learning through play</b>. This senior-level role sits within the <b>Social Responsibility (SR)</b> organization and reports to the Senior Director of the Global Initiative team. It offers a unique opportunity to shape and deliver high-impact global initiatives that benefit children, families, communities, and the LEGO Group worldwide.</p><h3>About the Role</h3><p>This position plays a strategic leadership role in setting direction and ensuring effective execution across a portfolio of global social impact initiatives. Working closely with regional SR teams, internal business functions, and external partners, the Senior Global Initiative Manager will ensure initiatives are <b>co‑created, inclusive, and globally aligned</b>, while enabling strong local implementation.</p><p>A major focus of the role is leading LEGO Group’s contributions to the <b>International Day of Play (IDOP)</b>—ratified by the UN—and its flagship celebration, <b>World Play Day (WPD)</b>, held annually on June 11. These initiatives combine brand engagement, employee participation, and social impact activation, reinforcing LEGO’s leadership in play advocacy.</p><h3>Key Responsibilities</h3><p><b>World Play Day (WPD) & International Day of Play (IDOP)</b><br/>The role will serve as a central coordination point to ensure WPD and IDOP are delivered with clarity, creativity, and impact. Responsibilities include:</p><ul><li>Acting as a key collaboration partner with Global Brand, Our LEGO Agency, Corporate Brand Communication, and Government & Public Affairs teams to ensure an integrated and aligned approach.</li><li>Bridging global vision with regional SR teams, ensuring clear objectives and consistent activation aligned with overall social impact strategy.</li><li>Equipping regional and global teams with tools, ideas, and resources to activate World Play Day effectively with partners.</li><li>Working closely with the SR Play Engagement team to integrate strong employee engagement components into WPD.</li></ul><p><b>UNICEF Partnership (IDOP Focus)</b><br/>As part of activating IDOP, the LEGO Foundation has entered into a three-year partnership with UNICEF. In this role, you will:</p><ul><li>Serve as the LEGO Group’s primary touchpoint with the LEGO Foundation on WPD/IDOP and the UNICEF partnership.</li><li>Lead collaboration with UNICEF, particularly around building and supporting a private sector coalition for IDOP.</li><li>Ensure strong integration of IDOP across SR regional teams and alignment with broader business objectives.</li><li>Drive coordination across brand, communications, and public affairs functions to maximize reach and influence.</li></ul><p><b>Global Initiatives Leadership</b><br/>Beyond WPD and IDOP, the Senior Global Initiative Manager will lead additional global initiative projects as needed, including:</p><ul><li>Project management and execution across multiple stakeholders.</li><li>Partnership development and relationship management.</li><li>Monitoring, evaluation, and communication to raise visibility and demonstrate impact.</li></ul><h3>What LEGO Is Looking For</h3><p>The ideal candidate brings <b>extensive experience in corporate social impact</b>, with a proven track record of designing and delivering global initiatives in collaboration with diverse partners. You should be comfortable navigating complexity, leading without a fixed roadmap, and motivating teams toward shared goals.</p><p>Key requirements include:</p><ul><li>Strong experience working across corporate, regional, and external partner environments.</li><li>Demonstrated ability to lead complex, multi‑stakeholder global projects.</li><li>Mature leadership experience guiding teams of specialists toward collective delivery.</li><li>Excellent stakeholder engagement and interpersonal skills.</li><li>A proactive, patient, and flexible mindset, with strong creative problem‑solving ability.</li><li>Curiosity, adaptability, and a passion for learning.</li><li>Excellent written and verbal communication skills in English, including impactful presentation abilities.</li></ul><p>This role follows LEGO Group’s <b>hybrid work model</b>, with an average of three days per week in the office. While no relocation is offered, the position is anchored in either Billund or London.</p><p>LEGO Group offers a comprehensive benefits package, including:</p><ul><li>Enhanced family care leave</li><li>Life and disability insurance</li><li>Wellbeing resources supporting physical and mental health</li><li>Performance‑based bonus scheme</li></ul><p>LEGO Group is deeply committed to <b>diversity, equity, inclusion, and child wellbeing</b>, and encourages candidates from all backgrounds to apply. Roles with high engagement with children are subject to child safeguarding background screening.</p><h3>Why This Role Matters</h3><p>Children’s creativity, curiosity, and imagination are at the heart of LEGO’s mission. This role is a chance to influence global conversations on play, shape meaningful partnerships, and help ensure children everywhere have access to quality learning through play experiences.</p><p>If you are passionate about social impact, global collaboration, and building initiatives that create lasting change, this is an opportunity to build not just a career—but a legacy.</p></div>