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Content marketing executive

Glasgow (Glasgow City)
Denholm Associates
Content marketing executive
Posted: 16h ago
Offer description

Looking for a role where you can put your content skills to work? Want to be part of an inclusive team producing some fantastic work?

ICS Learn are a leading provider of online qualifications and looking to add to their talented marketing team. As Content Marketing Executive, you'll play a key role in creating content that will help to reach new audiences, drive traffic and support on customer journey.

As a business, they help their students learn and better themselves but that doesn't stop there. There's a big focus on upskilling and developing their employees so if you are looking for somewhere to progress, this could be for you.

With a lovely office in Glasgow city centre, there is flexibility to work hybrid with the team getting together on-site Tuesday and Wednesday. You'd therefore need you to be accessible to this location.


What we're looking for:

* Excellent writing and editing skills
* Experience of writing across a range of channels/formats - with blog writing being a core one
* A solid understanding and exposure to SEO copywriting
* Working knowledge of a range of social media channels
* Understanding of digital KPIs, trends and best practices
* A collaborative and self-motivated approach to your work, able to build relationships both external and internal


What you'll be doing:

* Creating, writing and maintaining marketing content across a range of channels - with the goal to reach new audiences, drive website traffic and support the customer journey
* Producing content across a range of subjects with a focus on HR, wellness, finance, business and career development - both for local and international markets
* Contributing to a variety of content including blogs infographics, video, animations, whitepapers and adverts - ensuring it aligns with brand guidelines and TOV
* Maintaining website and marketing collateral
* Participating in weekly content, SEO, social media strategy and planning meetings


The good stuff:

* Hybrid working from lovely city centre office in Glasgow (2 days on-site)
* Part of a genuinely trusting, collaborative and inclusive working environment - lots of longevity across the team!
* Joining at an exciting time as the business goes through a period of growth
* Lots of learning opportunities and career growth on offer - some brilliant examples of team members who have risen through the ranks and taken on more responsibilities

If this sounds like you? Please get in touch with Scott @ Denholm for more information.

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