Brand & Experience Coordinator – Hotham (Winter 2026)
Location: Hotham, VIC
Employment Type: Fixed Term – Full Time
Contract Dates: 14 April – 7 October 2026
Applications Close: March 2026 (or earlier if filled)
Shape the brand voice of Hotham
At Hotham, adventure is part of our DNA — but behind every great mountain experience is clear communication, sharp organisation and a brand voice guests can trust. As our Brand & Experience Coordinator, you'll champion how Hotham shows up across every channel, ensuring messaging is consistent, compelling and seamlessly delivered.
Reporting to the Manager, Brand & Experience – Hotham, you'll support the execution of the resort's marketing plan and contribute to KPIs across visitation, revenue and guest experience. Working closely with Snowsports, Food & Beverage, Retail, Race Department and Operations, you'll help maintain brand consistency, premium presentation and meaningful engagement at every touchpoint.
This is a communications-led role with a strong focus on copywriting and project coordination. You'll craft digital communications, maintain website content, and keep cross-channel messaging aligned — all while managing timelines, stakeholders and seasonal priorities with precision.
What You'll Be Leading & Supporting
Assisting in the ideation and execution of seasonal brand and marketing campaigns
Supporting Epic Australia Pass campaigns to drive visitation and ancillary spend
Creating and publishing content across EDMs, website, app, social and digital screens
Distributing daily snow reports and clear, engaging guest communications
Planning and promoting on and off-mountain events and activations
Coordinating signage, promotional merchandise and in-resort brand presentation
Coordinating content capture including talent, contractors and asset management
Supporting brand partnerships, media visits and PR initiatives
Aligning key sales messages across Lift Tickets, Snowsports School, Rental, Retail, F&B, Accommodation and Pass products
What You'll Bring
1–3 years' experience in brand marketing, PR, social media, field marketing or event management
Impeccable copywriting skills for web, EDM and social
Experience working within a CMS (basic HTML knowledge advantageous)
Adobe Creative Suite (Photoshop) or strong Canva capability
Strong working knowledge of social platforms and content best practice
Exceptional organisational skills and attention to detail
Confidence communicating with guests, partners and internal stakeholders
A flexible approach to working hours during peak seasonal periods
Passion for the snow industry and alpine environments
What's In It for You
The chance to live and work in Australia's most unique alpine village — where sunrise starts above the clouds and adventure begins at your doorstep
A close-knit, high-performing resort team where your work is visible, valued and directly shapes the guest experience every single day
Exposure to integrated marketing, partnerships, events and PR
A Vail Resorts Australia Staff Lift Pass and up to 40% off food, retail and rentals
A supportive, inclusive team that works hard and enjoys mountain life
A workplace where you're encouraged to learn, contribute and grow
Your Next Steps
If you're ready to spend winter on the mountain and help define how Hotham shows up online and on snow, apply now through our Career Centre.
If you need any reasonable adjustments, please contact the Talent Acquisition team via .
Please ensure you are available from mid April – 7 October 2026 before applying.
Our staff accommodation spots are limited and prioritised for full-season team members, so be sure to outline your availability and accommodation needs in your application.
Ready to swap your desk view for mountain peaks? Join us and help write winter 2026 at Hotham.