National Account Manager (On:Trade) – National Drinks Distributor – England – Up to £60k plus package
My client has developed one of the most innovative and exciting portfolios over the past 10 years, featuring a range of exceptional global brands. This business has a strong reputation in the drink industry and established relationships with most businesses across the UK.
As a National Account Manager you will be responsible for managing national on:trade (and regional) groups, executing the on:trade strategy, driving growth, managing negotiations and Joint Business Plans, and influencing distribution.
Applicants should have experience in Drinks FMCG and have managed national and regional groups.
Company Benefits
* Competitive package, excellent bonus commission and car allowance
* Private healthcare and pension
* Discounted products and additional company perks
Key Responsibilities
* Develop and execute strategic account plans to achieve sales targets and objectives.
* Build and maintain strong, long‑term relationships with key stakeholders in large national and regional on:trade groups.
* Negotiate contracts and agreements to maximize profitability and ensure mutual satisfaction; manage the full JBP cycle for the businesses.
* Analyze market trends, sales data, and customer feedback to identify opportunities for growth.
* Collaborate with internal teams, including marketing, supply chain, and finance, to ensure seamless execution of sales initiatives.
* Monitor account performance and provide regular reports to senior management.
* Attend industry events and trade shows to represent the brand and network with potential clients.
Ideal Candidate
* Proven experience as a National Account Manager or in a similar sales role within the drinks industry (spirits preferred).
* Strong knowledge of the national and regional on:trade sector and experience managing large national operators and groups.
* Excellent negotiation and communication skills; experience delivering NPD across the spirits category.
* Ability to build and maintain strong relationships with key stakeholders.
* Strategic thinker with a proactive approach to identifying opportunities and solving problems.
* Strong analytical skills with the ability to interpret sales data and market trends.
* Self‑motivated, results‑driven, and able to work independently as well as part of a team.
* Willingness to travel as required.
If you are interested in having a chat about this role, please forward your updated CV to Mark at COREcruitment.
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