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Base pay range
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Title: Senior Performance Marketing Executive (PPC)
Overview: Super happy to be partnered with a growing founder led wellness / beauty brand who has an outstanding rating with users applauding both product and service quality. The brand emphasizes functional elegance - creating beautifully designed products that prioritize health.
Responsibilities:
* Plan, launch, and optimise performance campaigns across Google Ads and Meta Ads to drive customer acquisition and revenue growth.
* Continuously refine campaign strategy to maximise ROI and deliver incremental growth.
* Analyse performance data, provide actionable insights, and run structured A/B testing to improve results.
* Manage budget allocation, pacing, and forecasting across paid media channels to ensure efficiency and accuracy.
* Partner with the creative team to shape ad strategy, testing and iterating on assets to identify high-performing concepts and scale learnings.
* Leverage first-party data and audience segmentation to enhance targeting, personalisation, and conversion rates.
* Monitor industry trends and explore emerging platforms (e.g. TikTok, Pinterest) to identify new growth opportunities.
* Take full ownership of paid channel performance, with accountability for both execution and outcomes.
You Are:
* Must have hands-on experience in performance marketing, with a strong
* emphasis on PPC (Google Ads).
* Experience in a small, fast-paced, growth-stage e-commerce or retail business is highly preferred.
* Strong organisational skills and adherence to established processes and reporting.
* Creative eye for in-house ad creative and willingness to test new ideas.
* Excellent communication skills and willingness to engage with the team.
* Proven track record of scaling Meta Ads and/or Google Ads campaigns with clear ROI-driven results.
* Experience using GA4, Shopify, and attribution tools.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
Personal Care Product Manufacturing
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