We're building something exciting on Reddit—and we need someone who truly gets the platform to lead the way.
The role will be published until Thursday 18th June, we would encourage you to apply as soon as possible as the advert could be closed early. This position is being offered on a 6 month fixed term basis and the successful candidate will join the team once a week in our Luton office.
ABOUT OUR OFFER
* Personal benefits: Attractive remuneration, discretionary bonus schemes, generous travel benefits, extensive health & well-being support, and more.
* Flexible working: Work is something you do, not somewhere you go. We encourage a healthy work-life balance with a dynamic working environment.
* A career to shape: Access the TUI Learning Hub to level‑up and reach your ambitions.
* Broaden your network: We champion intercultural collaboration and provide opportunities to work on global projects and teams.
* Community: Get involved with incredible local charity and sustainability initiatives like the TUI Care Foundation.
ABOUT THE JOB
* You’ll develop and execute TUI’s Reddit channel strategy from scratch, establishing benchmarks, success criteria and growth plans that build a sustainable brand presence on the platform.
* Building authentic relationships matters here – you’ll actively participate in relevant subreddits, engaging with users in helpful, non‑promotional ways that foster genuine brand affinity.
* Through strategic social listening using Emplifi and Reddit Pro, you’ll uncover insights that inform marketing decisions, social strategy and content creation across our UK&I market.
* We need you to conceptualise original content and create engaging threads like AMAs that align with Reddit’s community‑driven culture and drive meaningful engagement.
* Protecting our reputation is crucial – you’ll monitor brand sentiment in real‑time, respond to misinformation where appropriate, and elevate high‑risk situations to senior stakeholders.
* As our internal Reddit expert, you’ll advise marketing, social, PR and brand teams on platform best practice, ensuring we maximise effectiveness across the business.
ABOUT YOU
* You bring proven community management experience across social media channels, with a track record of building and maintaining engaged online communities.
* Substantial hands‑on Reddit experience is essential – you understand the platform’s unique culture, etiquette and community dynamics inside out.
* Your social listening skills are sharp, and you’ve demonstrated success in generating insights that inform marketing decisions and content strategy.
* You're an excellent communicator who can adapt tone authentically and create content threads that genuinely resonate with Reddit communities.
* Managing sensitive conversations comes naturally to you, and you're confident handling reputational risk in real‑time while collaborating with manager and senior manager‑level stakeholders across multiple teams.
From a workplace to a place to belong. At TUI we embrace diversity, equity, and inclusion, encouraging everyone to come as you are, because together, our potential is limitless.
We are committed to supporting candidates with disabilities and impairments so if you require any support, please do let us know.
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