Store Manager (Head Coach) - Concession Manager
Join to apply for the Store Manager (Head Coach) - Concession Manager role at Nike
Store Manager (Head Coach) - Concession Manager
Join to apply for the Store Manager (Head Coach) - Concession Manager role at Nike
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Nike Head Coach (Concessions Manager) – New Store Opening, Central London
At Nike, we do things differently—including our job titles. Our Store and Concessions Managers are known as Head Coaches—leaders who inspire, empower, and drive performance through a passion for sport and service.
About The Role
As a Head Coach for our new Central London concession, you’ll lead by example, champion Nike’s values, and create a premium consumer experience. You’ll be responsible for driving commercial success, developing your team, and ensuring operational excellence across all areas of the store.
Key Responsibilities
* Lead daily operations, ensuring visual merchandising and “door to floor” standards are consistently executed.
* Communicate key performance indicators (KPIs) and business goals to your team, motivating them to deliver exceptional service.
* Oversee onboarding and continuous training to ensure all team members meet Nike’s service and operational standards.
* Use business insights and commercial acumen to identify growth opportunities and drive performance.
* Conduct regular performance reviews and team development sessions using Nike’s “Performance Excellence” framework.
* Manage stock operations, including deliveries, audits, and cycle counts, in line with Nike HQ policies.
* Act as the key liaison between the store, Nike HQ, and department store partners, sharing updates on promotions, operations, and policy changes.
What You Bring
* 3+ years of management experience in a concession or high-volume retail environment.
* Proven ability to lead, coach, and develop high-performing teams.
* Strong background in retail operations, sales, planning, and customer service.
* Energetic presence on the shop floor with a passion for sport and the Nike brand.
* Excellent communication skills and a collaborative, inclusive leadership style.
What You Get
* Competitive salary with monthly bonus opportunities.
* Generous employee discounts in-store and online.
* Comprehensive benefits package, including pension and share scheme.
* Access to exclusive Nike training, development programs, and sporting events.
* A dynamic, inclusive workplace that celebrates diversity and fosters growth.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Management
* Industries
Retail
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