Job Description
Global Marketing Manager/Director required by a growing Clinical Research Organisation (CRO) to lead integrated B2B marketing activities across pharmaceutical, biotech and medical device sectors. Reporting to the Head of Business Development, the role combines strategic marketing leadership with hands-on execution in a lean, high-impact environment.
The successful candidate will develop and deliver marketing plans aligned to commercial growth objectives, strengthen brand positioning, and drive lead generation initiatives to support business development activity. Responsibilities include managing digital marketing campaigns, overseeing
website and SEO strategy, delivering email and LinkedIn campaigns, and optimising engagement and conversion performance.
The role also involves creating high-quality scientific and commercial content including case studies, white papers, brochures, webinar materials and thought leadership articles, while working closely with clinical and operational teams to ensure technical accuracy and compliance. Additional responsibilities include managing conference participation, industry events, branding, PR activity, and marketing analytics and reporting.
Candidates should possess a degree in Marketing, Life Sciences, Business or a related discipline together with at least five years' B2B marketing experience within clinical research, CRO, pharmaceutical, biotechnology or healthcare services environments. Strong knowledge of clinical trial processes, digital marketing, CRM and marketing automation platforms such as HubSpot or Salesforce is essential.
Experience in scientific communications, global clinical services marketing, and familiarity with healthcare regulatory frameworks would be advantageous. The role offers significant visibility and the opportunity to shape and scale marketing within an expanding CRO business.