What you will do:
As Product Manager – MarTech, you will own the delivery and ongoing evolution of the Bank’s marketing technology product roadmap. You will ensure that MarTech platforms and capabilities enable personalised, compliant and scalable customer engagement. The role is responsible for translating MarTech and AdTech strategy into tangible outcomes that drive adoption, improve efficiency, and deliver measurable value for both customers and the business.
• Own the product backlog(s) and delivery roadmap for defined MarTech and AdTech capability areas, coordinating delivery across one or more squads where required
• Translate marketing strategy and customer engagement goals into MarTech product roadmaps, features and platform enhancements
• Prioritise MarTech and AdTech initiatives based on marketing value, customer impact, adoption, technical health and regulatory obligations ( consent, data usage).
• Act as product owner for MarTech change, supporting rollout, release management and continuous improvement
• Partner closely with Marketing delivery teams, Customer Insight & Analytics, Engineering, Architecture, Risk, Privacy
teams and Martech vendors to deliver compliant, scalable MarTech capabilities
• Define and track success metrics such as platform adoption, data quality, customer outcomes, adoption, operational
performance, and time-to-value
And... we are a bank so risk is a part of everything we do. We love people who take responsibility, do the right thing for customers, colleagues and Metro Bank and have the ability to call out any concerns.
What you will need:
• Strong product prioritisation and decision-making skills in complex delivery environments.
• Ability to balance marketing needs, technical feasibility and data/privacy constraints
• Familiarity with AdTech, CRM, marketing automation, analytics or customer data platforms, APIs, and system integration
concepts
• Awareness of consent, permissions, privacy and marketing governance in financial services
• Understanding of MarTech platforms, data flows and customer engagement journeys
• Ability to influence and collaborate across product, technology, operations, and control functions
• Understand the risks associated with your job and what that means for you, Metro Bank and all our stakeholders
Our promise to you…
• We believe in “one in, one up” at Metro Bank, growing our own and promoting from within. That is why we are looking for YOU! An AMAZEING colleague to move into this FANtastic new role!
• We will make sure that you are well-rewarded by providing you with a competitive salary, discretionary annual bonus, and a wide range of benefits, including generous holiday allowance, attractive pension scheme, healthcare, life assurance, and a number of colleague discounts!
• We will give you the training to ensure you succeed in your role and plenty of internal opportunities to progress your career (around 40% of our recruitment comes from internal promotions!