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Head of sales (fmcg)

Crawley
SalesNet Recruitment Solutions
Head of sales
Posted: 16h ago
Offer description

Job Summary: Reporting to the Commercial Director, the Head of Sales will lead, manage and develop the sales function of the business. The Head of Sales will design and deliver a robust sales strategy which will drive new and repeated business and will account for multiple sales channels and geographies ultimately delivering sustainable and profitable growth across the business.


Main Responsibilities:

* Promote a culture of performance and continuous learning and improvement.
* Lead, manage and develop a high performing and high achieving sales team, identifying development opportunities which will enhance the overall performance of the team together and with other departments throughout the business.
* Build effective working relationships with key customers and proactively manage key customer accounts to drive growth and profitability.
* Develop a strong network of contacts and seek to develop relationships with customers across the business, existing and new.
* Support the growth and development of direct reports, ensuring key performance measures are implemented.
* Implement key account management processes to ensure appropriate focus and resources on key strategic customers as the business grows.
* Define, manage, evolve and deliver a robust sales strategy across all geographies and market channels, to ultimately deliver sustainable and profitable growth across the business.
* Explore, identify and evaluate opportunities for business development across new and existing markets, creating robust plans to convert these opportunities into sales and leading negotiations of key commercials contracts.


Person Specification:

* Degree-level qualification in a Business-related discipline or equivalent professional experience.
* Sales Experience: Proven track record in a mid-to-senior sales role, ideally within the FMCG sector, with exposure to national or international markets.
* Team Leadership: Experience of mentoring or leading sales teams, with evidence of driving performance and supporting team development.
* Key Account Management: Demonstrated success in managing key customer relationships and delivering commercial outcomes.
* Customer Engagement: Strong interpersonal and negotiation skills, with experience engaging with major retailers or Multiples (Head Office level exposure desirable).
* Market Development: Evidence of identifying new business opportunities or contributing to market expansion strategies.
* Commercial Awareness: Strong understanding of financial drivers in sales, with the ability to balance revenue growth and cost control while maintaining quality and innovation.

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