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An exciting opportunity has arisen for a passionate Vendor Marketing Manager to join our vibrant marketing team managing a range of brands. CMS Distribution is a leading specialist distributor supplying business and consumer technology products.
This role will lead and oversee the development of vendor marketing plans based on market analysis, account priorities, and commercial objectives. You will promote our marketing services and pitch to leading tech brands to execute campaigns that enable business growth. Using analytics and communication with our sales and account managers, you will identify improvement opportunities to maximize ROI and address commercial challenges.
Role Responsibilities
* Develop fully integrated strategic plans with vendors to drive commercial targets.
* Write briefs and set expectations to ensure campaigns are delivered on time and within budget.
* Manage all marketing budgets with PMs and the Account team to ensure maximum exposure and ROI.
* Develop and align quarterly marketing plans with key strategic partners.
* Identify opportunities for vendor collaboration and involvement in CMS-led marketing strategies.
* Ensure alignment with internal stakeholders for fully integrated campaign execution.
* Meet vendor income targets each quarter.
* Build relationships with customers to influence execution and unlock opportunities.
* Develop strong relationships with partners, encouraging open communication.
* Report campaign plans clearly to the business.
* Communicate feedback from channel partners to relevant stakeholders.
Additional Responsibilities
Campaign Management:
* Align channel creative with brand guidelines of CMS and partners.
* Monitor activities to ensure partner compliance with plans.
* Communicate campaign effectiveness and ROI evaluations.
Stakeholder Engagement:
* Enhance internal collaboration with key stakeholders, commercial teams, and vendors.
* Lead and share best practices within the Marketing team and organization.
* Own additional projects and relationships within CMS as needed.
* Understand customer and vendor needs by developing strong relationships at all levels.
* Create and implement marketing activities to meet these needs in a timely and creative manner.
Skills & Personal Attributes
Skills & Attributes
* Ability to build and maintain strong relationships.
* Influence, persuade, and handle objections.
* Excellent presentation skills.
* Ability to travel.
* Commercial ability to develop marketing plans, business cases, and ROI analysis.
Qualifications & Experience
* BSc or BA in a relevant field.
* 3-4 years of B2B marketing experience.
* Sales experience is highly desirable.
CMS believes that a diverse and inclusive workforce enriches and is integral to our success. We value diverse opinions and perspectives and welcome candidates from all backgrounds, including ethnicity, gender, age, nationality, culture, religious beliefs, sexual orientation, and neuro-diversity.
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