About CAVU:
For airports, for partners, for people. We are CAVU.
Formed from the union of MAGO, MAG USA and our network of direct-to-consumer brands - who together drive market leading passenger spend for airports across the world - we have combined our resources to address evolving passenger needs today and exceed them as we move forward into tomorrow.
From our revenue accelerating single platform technology, Propel, through to our world class hospitality venues including Hangar, 1903 and Escape Lounges - our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients and partners.
Our name is taken from the aviation, meteorology term, ‘Ceiling and Visibility Unlimited’, which designates the perfect flying condition.
More than just a name, CAVU is our mindset. It represents all that we stand for. Our proud aviation heritage, our drive to push boundaries, and the very essence of what we do: creating seamless, enjoyable travel experiences for airport passengers.
Together, we can reach new heights. Together, we are CAVU
Job Purpose
This role of the SEO Executive is to support the SEO Manager in delivering high quality search traffic to the websites of our clients and DTC brands.
Responsibilities include:
- Implementing best-practice SEO and continuously looking for new opportunities to improve both traffic and commercial performance.
- Using initiative to find and seek out the best opportunities and ‘quick wins’ in what can often be a busy working atmosphere.
- Collaborate with Marketing, Tech and E-commerce teams to provide continuous improvements in Client and DTC brand website performance.
Principal Accountabilities
* Keyword research and devise a keyword strategy, analysing the ranking potential of different keywords.
* Title tags and meta descriptions based on the keyword strategy, monitoring performance and making tweaks where necessary.
* On a weekly and monthly basis, highlighting key areas of growth, opportunities and obstacles faced in a cohesive manner.
* On stand-ups, helping create more awareness of SEO and the potential implications of not following SEO best practice.
* Technical audits and backlink disavows.
* Thorough competitor research, highlighting missed opportunities and providing an action plan to outperform competitors.
* Rankings, highlighting drops and improvements where relevant.
* Analyse data in commonly used SEO tools- namely Screaming Frog, SEMrush, Ahrefs etc.
Knowledge, Experience and Skills
* 1-2 years hands on SEO experience
* Experience driving growth through organic traffic by delivering change which positively impacts rankings.
* A good understanding of changes to Google’s algorithm.
* Experience using Google Analytics & Google Search Console.
* Google Analytics IQ desired but not essential.
* Knowledge and experience using Screaming Frog desired but not essential.
* Experience working with clients would be a bonus.
* Highly organised and able to work on multiple websites/projects simultaneously.
* Evidence of successfully meeting or exceeding set targets/KPIs.
* Excellent Excel skills and competent using Word, PowerPoint and other relevant software packages.
* Excellent communication and interpersonal skills both written and verbal.
What’s in it for you?
An unrivalled opportunity to join a scaling company, with a continuous growing/developing SEO team. The opportunity for progression is always available, with a priority on developing our employees. As well as the range of projects you will be involved in, ranging from larger MAG to smaller parts of the business.
The Perks: Pro Rata:
25 days holiday
10% Pension
Bonus
ED&I at CAVU We are an equal opportunities employer. At CAVU we know that diverse teams are more likely to have greater innovation, creativity and understand of our customer needs. These are many of the things we are passionate about at CAVU.
Did you know that some demographics may be less likely to apply to job adverts than others? For example, women are likely to apply only if they fit all of the skills listed. If you’re reading this and perhaps don’t tick every skill then please still make yourself known to CAVU. We’d love to hear from you. We also want to ensure that individuals with disabilities are provided reasonable accommodation to participate in the interview process, therefore please contact us to request assistance.
Sound Interesting? Please apply via the link