About The Company
Join QSRP: where the good growth happens. Chopstix is part of QSRP (Quick Service Restaurant Platform), a company dedicated to delivering mouthwatering food experiences to our 100 million customers annually through our 1,200+ restaurants and 7,000 employees throughout 9 key countries. Our product offering proudly represents a culturally diverse selection of Burgers through our US-style Burger King and Belgian-rooted Quick restaurants, French style O'Tacos, Vibrant burger brand G La Dalle, Dunkin: the world leader in coffee and donuts, Chopstix: one of the most recognized Asian QSR brands in the UK.
Date: 23 Jan 2026
Location: Birmingham, GB, B4 7AA
Company: Chopstix
About The Position
Area Manager - Midlands
Field Based Role
To maximise the profitability of the area through recruiting, motivating and leading an effective store management team by controlling costs, delivering outstanding customer service, maintaining exceptional standards, developing people and ensuring adherence to company policies, processes and procedures.
What do you bring
People
* Recruit, retain and develop the best management teams to deliver a fantastic customer service experience, with exceptional food, store standards and profit performance within your area.
* Create and deliver a rolling people plan for the area, including succession planning, people progression and development of team capabilities.
* Create personal development plans for all management teams.
* Complete regular reviews, appraisals and set clear objectives to improve performance, skills and knowledge.
* Ensure all store teams are fully trained using the company training policies, processes and procedures.
* Coach management teams on their individual performance and share best practice within area teams.
* Drive Store Manager performance to achieve champions in various operating areas (e.g. training, stock, labour, finance, brand standards, new openings).
* Hold Store Managers accountable for the performance of their stores and teams.
* Hold weekly communication calls with managers to review achievement of key objectives in line with four pillars: People, Quality, Sales and Profit.
* Ensure the team are up to date on and following all legal and Company policies, processes and practices, leading by example with integrity.
* Keep the Head of Operations fully up to date with store performance, good news stories, issues, changes, information and enforcement visits.
* Attend regular team and company meetings.
Company Expectation
* Delivery of the budgeted profit target for your area.
* Review store P&L performance with your managers every month, setting clear expectations and SMART actions.
* Hold store manager business reviews regularly; communicate key initiatives and agree SMART actions to improve performance.
* Review brand operating standards, food quality, legal and statutory processes on every visit.
* Have weekly conversations with all store managers to review people, financial performance, compliance, stocks, standards and costs.
* Maintain a clear people and operational turnaround plan for underperforming stores.
* Visit stores regularly, including key trading times (weekends and evenings).
* Use business reviews and key trading time visits to assess local competitors and implement changes.
* Use detailed journey plans to maximize time in trade and drive store improvements in your area.
* Focus on delivering best in class online customer reviews (e.g., TripAdvisor, Facebook).
* Review all customer feedback, action it and respond within company guidelines.
* Comply with, implement and maintain all statutory, legal and company processes and procedures with integrity.
* Ensure company policies, procedures and reporting systems are followed within the scope of the role.
* Keep your line manager fully updated with relevant store performance and issues.
* Assist and take responsibility in other areas of the business as required.
Investments
* Take ownership for investments and ensure pre- and post-opening activity provides the best platform for success.
* Deliver investment returns in line with agreed company appraisals.
As an individual you are
* Previous experience as an Area Manager within a QSR, pub, restaurant or bar organisation.
* Ability to discuss and demonstrate success in managing/coaching other stores in addition to running own store.
* Demonstrable success in growing and developing management teams within stores.
* A “can do” attitude, prepared to think outside the box to support our stores.
* Self-motivated, energetic and tenacious.
* Proficient in computer workstations and office tools (Word, PowerPoint, Excel).
* Ability to drive in the UK – full clean driving licence.
* The ability to coach others with tact and patience.
* Keen interest in food and food development, ideally backed up by relevant experience.
Why join us on your journey?
* Contribute to our mission of becoming the market leader in QSR sector
* Plenty of career growth opportunities across all our international head offices
* Become part of a company where learning and development is at the heart of the culture
* Engaging initiatives with colleagues, including community-focused efforts
* Flexible and hybrid work model with a modern and collaborative office environment
* Environmental sustainability is central to our operations
* Commitment to diversity, equity and inclusion and a welcoming culture
You Also Get These Benefits
* Medicash
* Car allowance
* Pension Scheme
* Yearly bonus based on performance
Does this sound exciting? If yes, apply now. Even if you do not meet all the requirements, reach out and let’s talk.
Intrigued, but want to read more about us first?
Sure! Check out these resources to find out more about what we do:
* QSRP website
* Our Company Video
* Our LinkedIn page
* O'Tacos
* Quick
* Burger King Italy and Burger King Belgium
* Chopstix
* Dunkin'
* G La Dalle
All applicants will receive consideration for the job with regard to race, color, religion, gender, sex (pregnancy included), sexual identity and orientation, age, nationality, citizenship, physical or mental disability, military status, family or marital status, medical condition, or any other basis protected by national or local laws and regulations.
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