Job Description
Digital Marketing Manager
Warrington
F/T and Perm
Inprova is a trusted procurement partner, using cutting-edge technology and strategic expertise to help organisations optimise their spending and drive sustainable value. At the heart of everything we do is our commitment to positively impact people’s lives.
We provide procurement consultancy, compliant solutions such as frameworks and Dynamic Purchasing Systems (DPS), and procurement technology and analytics through our Quantum platform across the public and private sectors.
We are now looking for a passionate Digital Marketing Manager who will play a pivotal role in driving the digital marketing strategy for PfH, PfH Scotland, and Inprova. The role involves overseeing the development and management of new website projects, ensuring they meet performance and user experience standards.
Key Responsibilities of the Digital Marketing Manager:
1. Manage website projects for PfH & PfH Scotland, ensuring performance & user experience standards.
2. Regularly update & optimize websites for performance, UX, & conversions.
3. Create & manage PPC campaigns to maximize ROI.
4. Oversee SEO strategy with third-party support to improve rankings & traffic.
5. Lead paid ...