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Senior Sales Marketing Executive, High Wycombe
Client: MKM Building Supplies
Location: High Wycombe, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Views: 1
Posted: 04.06.2025
Expiry Date: 19.07.2025
Job Description:
Product Marketing Team – Senior Marketing Executive
Position Overview: The role involves developing, implementing, and reporting on marketing campaigns across multiple channels for our customers and suppliers, working closely with our Procurement Team. Additional duties and overnight stays may be required.
Key Responsibilities:
* Create and manage targeted, multi-channel marketing campaigns to promote key product categories, considering branch support.
* Tailor strategies to reach both B2B and B2C customer segments.
* Utilize customer insights and feedback to optimize campaigns and drive sales online and in branches.
* Lead daily activities, campaigns, communications, and short-term strategy for product categories, liaising with the Product Marketing Manager, suppliers, and the Procurement Team.
Supplier Collaboration and Alignment:
* Work with suppliers to plan and execute co-branded marketing activities, aligning with business objectives and the marketing calendar.
* Manage supplier budgets, define KPIs, and ensure campaigns enhance brand presence for MKM and suppliers.
Performance Analysis and Reporting:
* Monitor and report on metrics like sales, website traffic, social media engagement, paid search, and email performance.
* Evaluate KPIs, including ROI, and use insights to improve future marketing activities.
Additional Duties:
* Contribute to social media content creation aligned with marketing strategies.
* Support team members across marketing and branch networks with marketing expertise.
* Manage administrative tasks related to marketing initiatives, including budgets and projects.
* Travel to branches and other locations, possibly overnight.
Desired Skills:
* Experience in a fast-paced business environment.
* Budget management for campaigns.
* Understanding of digital marketing is desirable.
Required:
* Experience in building, executing, and evaluating marketing campaigns.
* Minimum 3 years in a marketing role.
* Full UK driving license.
* Local to East Yorkshire / North Lincolnshire areas, as the role is office-based with flexible working.
Benefits:
* Competitive pay package
* Discretionary bonus scheme
* People-oriented culture
* Training and development
* Holiday scheme rewarding length of service
* Contributory pension
* Performance bonus
* Cycle to work scheme
* Free parking
* Enhanced maternity and paternity leave
* Employee discount
* Employee Assistance Programme
* Mental health support
MKM is the leading independent builders’ merchant in the UK, established in 1995. With over 134 branches and 3100 employees nationwide, we value diversity and belonging. Join us on our journey!
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