Job Description
Job Title - Marketing Executive
Location - Glasgow City Centre, Fully Office based
As the UK's leading private provider of laser eye, premium intraocular lens and cataract surgery, our expert Surgeons undertake more procedures collectively than any other national provider. For over 35 years, millions of patients have trusted Optical Express with their eye care. We are focused on delivering exceptional patient care, outstanding clinical outcomes and continued investment in our people and technology.
An exciting opportunity has become available for a talented and dynamic Marketing Executive to join our team in Glasgow City Centre. The successful candidate will play a pivotal role in developing and implementing comprehensive marketing strategies to enhance visibility and drive growth for Optical Express.
As a Marketing Executive your main duties will involve:
1. Developing and implementing targeted social media strategies to engage, educate and support our patient community. Managing content planning and publishing across platforms including Facebook, Instagram, X, LinkedIn and TikTok.
2. Planning, designing and executing segmented email campaigns tailored to patient needs. Delivering personalised, compliant messaging with a focus on engagement and performance.
3. Produci...