Role: Brand Manager (FMCG) Location: Blackburn Salary: £40,000 In this role, you'll be at the heart of the brand strategy, shaping how they connect with customers and how the brand is seen in both B2C and B2B markets. If you're someone who thrives on creativity but also loves diving into data and market insights, this could be the perfect opportunity. You'll be responsible for developing and executing strategies that increase brand awareness and keep messaging consistent across all marketing channels. Whether it's rolling out brand campaigns, refreshing the look and feel, or helping launch exciting new products - you'll have a real impact on how they grow and position themselves in the market. The Role: Drive the execution of the marketing plan Conduct regular competitor and market analysis Lead and manage end-to-end brand marketing campaigns Collaborate across teams to ensure consistency in messaging and delivery Identify opportunities to strengthen brand equity and customer engagement What You'll Need: A degree in a business or marketing-related field Proven experience in revitalising a brand and successfully launching new products Experience working across both B2B and B2C markets (preferred) A creative mindset with strong commercial awareness and analytical thinking If you're ready to make your mark and help drive a brand to the next level, I'd love to hear from you APPLY NOW! @INDLOUIS AMRT1_UKCT