The Business Development Representative will be responsible for identifying net new business, qualifying inbound leads in a timely manner, as well as creating a plan, and executing with a high volume of activity to convert prospects into meetings for our direct Sales teams. Essential Duties/Responsibilities: Execute outbound prospecting strategies while effectively managing and qualifying inbound leads Vet and qualify marketing-generated leads to ensure alignment with ideal customer profiles Conduct account and contact research to personalize outreach and improve engagement Generate high-quality, sales-accepted opportunities within Salesforce Consistently meet or exceed monthly and quarterly pipeline generation targets Engage prospects to uncover business needs and position Cofense solutions effectively Maintain accurate and up-to-date activity tracking in CRM systems Collaborate closely with Sales and Marketing to optimize lead quality and conversion Provide ongoing feedback on prospect objections, market trends, and campaign effectiveness Other duties as assigned. Knowledge, Skills and Abilities Required: Strong written and verbal communication skills, with the ability to engage and influence prospects Experience with outbound prospecting, including cold calling, email outreach, and multi-channel campaigns Proficiency with Salesforce and modern sales engagement tools (e.g., Outreach, Salesloft) Ability to qualify leads using frameworks such as BANT or MEDDICC Strong objection-handling skills and ability to navigate early-stage sales conversations Effective time management and organizational skills, with attention to detail in CRM hygiene Ability to research accounts and tailor messaging for personalized outreach Familiarity with engaging prospects in the U.S. market preferred Motivated to grow within a sales organization; interest in progressing to an Account Executive role is a plus Education and/or Experience: Bachelor’s degree preferred. 1-2 years prior in BDR, SDR, inside sales, lead development, or similar pipeline-generation roles. lead generation experience (cyber-security experience preferred, but not required) - Disclaimer- The above statements are neither intended to be an all-inclusive list of the duties and responsibilities of the job described, nor are they intended to be a listing of all of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job. This job description is not a contract of employment, either express or implied. Employment with Cofense will be voluntarily entered into and your employment is considered at will. Cofense reserves the right to alter the job description at any time without notice .