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Partnerships manager

St Albans
Sway Me Good
Partnership manager
Posted: 16h ago
Offer description

About Sway Me Good

Sway Me Good is a UK-based influencer marketing and creator monetisation startup designed to simplify and scale authentic collaborations between brands and influencers. The platform provides an all-in-one solution that enables influencers to manage affiliate links, paid campaigns, and content partnerships. At the same time, brands can discover, connect with, and manage creators through AI-driven matching, campaign automation, and real-time analytics.


Partnership Manager

We’re seeking a Partnership Manager to accelerate growth through strategic affiliate and partner relationships. In this role, you’ll own the affiliate channel end-to-end — from identifying and onboarding high-value partners to optimising performance and maximising ROI. If you thrive on building relationships, analysing data, and scaling acquisition programs in a fast-paced, tech-driven environment, this is the opportunity to make a measurable impact.


Key Responsibilities

* Build & scale affiliate programs: Design, launch, and optimise our partner ecosystem to drive qualified leads and advertiser acquisition.
* Recruit & onboard partners: Source, evaluate, and activate affiliates and strategic partners across B2C, D2C, and B2B audiences.
* Negotiate & structure deals: Develop partnership agreements, commission models, and incentive plans that balance profitability with partner motivation.
* Optimise performance: Monitor and analyse KPIs (CPC, CPA, ROAS, LTV, acquisition volume) to continuously improve outcomes.
* Collaborate cross-functionally:
* Partner with Marketing on messaging and creative assets.
* Work with Data teams to refine attribution and reporting.
* Coordinate with Product to ensure seamless tracking and API integrations.
* Manage budgets: Own the affiliate budget and allocate spend efficiently.
* Safeguard compliance: Uphold brand integrity, data privacy, and ethical marketing practices.
* Engage with industry: Stay ahead of trends, tools, and innovations in affiliate and partnership marketing.


Requirements

* 3–5 years of experience in affiliate partnerships, ideally within adtech, media, SaaS, or networks.
* Full understanding of different affiliate marketing channels and publisher types.
* Proven track record of driving measurable growth through affiliate channels.
* Strong analytical skills with the ability to translate data into actionable strategies.
* Hands-on experience with affiliate networks (E.g. Impact, Partnerize, CJ, Rakuten).
* Skilled negotiator with experience structuring commission rates that drive profitable outcomes.
* Excellent communication and relationship management skills across partners and internal teams.
* Self-starter who thrives in fast-moving, startup-style environments, balancing strategy with execution.


Nice to Have

* Experience in advertiser acquisition across B2C, D2C, and B2B.
* Familiarity with CRM systems (HubSpot ideally).
* Understanding of API-based partnerships and referral tracking.
* Experience scaling affiliate programs globally.


Success in this Role Looks Like

* Growth in high-quality affiliate-sourced leads and conversions.
* Strong partner satisfaction and retention.
* Efficient ROI and meaningful contribution to overall revenue targets.


Life at Sway Me Good

* Small, collaborative team based in the UK
* Hybrid working: 3 on-site days weekly
* Quarterly socials
* 25 days paid holiday + Bank Holidays
* Flexible working culture
* Free parking
* Opportunities for promotion and professional growth as the company scales

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