Digital Marketing Manager – SAAS/Tech/Cybersecurity - Remote (flexible working hours)
In-House - SAAS/Tech/Cybersecurity industry experience is a must for this role
We are partnering with a fast-growing client in the cybersecurity software sector who are looking for a data-driven Digital Marketing Manager to take the lead on digital strategy, drive lead generation, and support continued growth.
Remote working with flexibility on hours
~25 days holiday + bank holidays + optional duvet days
~ Healthcare cashback plan
~ Pension scheme
~ Regular team socials and a collaborative work culture
~ The opportunity to make a real impact in a fast-paced tech company
As Digital Marketing Manager, you’ll work closely with the Head of Marketing to design, execute, and optimise a digital marketing strategy that boosts marketing qualified leads (MQLs) and enhances customer journeys. You’ll lead a talented Digital team, ensuring best practice and data-driven decisions underpin all activity.
Developing and delivering an innovative digital strategy aligned with our go-to-market (GTM) plans
Enhancing the online user journey and digital funnel performance
Analysing and evolving the website experience for both users and search engines
Taking ownership of website data architecture and ongoing web development
Leading digital campaign ideation based on audience insights and analytics
Collaborating closely with content, product, and sales teams to drive outcomes
Managing and optimising the digital tech stack, including automation tools like HubSpot
We’re looking for a digital marketing professional with a strong background in B2B tech marketing, who brings passion, curiosity, and an analytical mindset to the role. Strong In-House B2B Tech Marketing background
Experience in the cybersecurity industry is a distinct advantage
Experienced in shaping and executing digital strategies within B2B tech (SAAS/Cyber) environments
Strong understanding of digital analytics and reporting tools
Confident managing PPC, SEO, and marketing automation (HubSpot experience preferred)
Skilled at crafting user journeys and optimising performance across digital touchpoints
Experienced in working with content teams to deliver and refine digital campaigns
Ability to understand the target audience (online and offline) and know how to optimise the website for users as well as search engines