Digital Marketing Executive (PPC)
Edinburgh, Hybrid – 2 days per week in office
Up to £32,000 + bonus
Our client is a well-established and growing digital business committed to delivering outstanding customer experiences through data-led marketing and continuous innovation. They recognise that their people are key to their success and strive to provide a supportive and positive work environment where employees can thrive. By joining their ample sized marketing team, you’ll collaborate with passionate and high calibre professionals to drive your career and growth forward.
They are currently looking for a motivated PPC Executive to support campaign planning, execution, and optimisation within their marketing team. This role offers an excellent opportunity for professional growth in a people-focused company that values your contributions and invests in your development. Competitive pay, a comprehensive benefits package, and training opportunities are provided to ensure you have everything you need to succeed and make a meaningful impact.
Responsibilities:
* Support the delivery and optimisation of paid search campaigns across multiple platforms.
* Conduct keyword research and assist in writing clear, effective ad copy.
* Help manage product feeds and contribute to the success of product-led campaigns.
* Monitor campaign data, spotting trends and making recommendations for improvements.
* Assist in managing budgets to maximise efficiency and return on spend.
* Stay informed on PPC best practices, platform updates and emerging trends.
* Contribute to regular reporting, presenting key insights to the wider team.
* Collaborate with marketing colleagues to support integrated campaign activity.
Requirements:
* Minimum 1 year of hands-on PPC experience.
* Confident using Google Ads, Microsoft Ads, and Google Analytics 4.
* Comfortable working with spreadsheets and reporting tools.
* Experience managing and optimising product-led paid campaigns.
* Understanding of digital marketplaces and eCommerce environments.
* Strong communication skills with the ability to explain data clearly.
* Highly organised, detail-driven, and able to manage deadlines.
* Previous eCommerce marketing experience is an advantage.
Benefits:
* Salary up to £32,000 per annum.
* Hybrid working model with 2 days per week in the office.
* 30 days annual leave including public holidays, plus your birthday off.
* Annual performance-based bonus opportunities.
* Company pension scheme with competitive employer contributions.
* Access to a range of employee perks, discounts and wellbeing initiatives.
* Learning and Development Budget.
* Cycle to work scheme available.
* Staff discounts or product allowances after probation.
* Life assurance cover from day one of employment.
* Private healthcare scheme available after a qualifying service period.
Equal Opportunities:
Our client values diversity and inclusion, enhancing our team's effectiveness and client service. As an equal opportunity employer, they ensure fair treatment for all candidates regardless of background.
Please Note:
All applicants must be located in Edinburgh or within a commutable distance and must have a permanent right to work in the UK without visa restrictions. Our client is a 20+ minute walk from Waverly.
How to Apply:
Apply via LinkedIn to be considered for this role, alternatively you can reach out to Brian via email – brian@macrecruit.co.uk