Job Description
Website Optimisation Manager
North Leeds
£35,000 - £40,000
Your new role
We're looking for a strategic thinker and hands-on optimiser to take the lead on our website's performance. Reporting into the Head of Marketing, you'll be responsible for shaping and delivering our SEO and CRO roadmap - driving traffic, improving conversion rates, and enhancing the overall user experience, with a particular focus on our online application journeys.
What You'll Be Doing:
* Lead the Vision: Define and deliver a clear, data-driven strategy for SEO and CRO that aligns with our broader marketing and business goals.
* Optimise User Experience: Continuously refine site structure, content, and application flows to maximise engagement and conversion.
* Experiment Relentlessly: Design and run A/B and multivariate tests, using insights to inform future improvements and build a robust optimisation knowledge base.
* Collaborate & Influence: Manage relationships with external SEO and digital agencies, and work closely with internal teams to amplify the impact of paid and organic traffic.
* Track & Report: Monitor key performance indicators, turning data into actionable insights and clear reporting for stakeholders.
* Mentor & Develop: Support and guide a Marketing Executive, helping them grow their skills and contribute to team success.
What you'll need to succeed
* Deep expertise in SEO, CRO, and content marketing.
* Hands-on experience with tools like Google Analytics, GSC, GTM, SEMrush, Convert, VWO, Clarity
* A track record of building, launching and optimising websites using a platform like Webflow
Additional
* Basic salary - £35,000 to £40,000 per annum DOE
* Hybrid working - 3 days onsite and 2 days from home. (Onsite Mon/Tues/Weds) - Early finish friday.
* 25 days annual leave plus bank holidays.
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.
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