:
1. Provide marketing support for across the PCA portfolio covering new product (NPI) launches, regional campaign execution, and sales engagement and activation activities.
2. Manage and execute selected cross PCA and Cell Biology campaigns, including One Cell Story
3. Support PCA/Biosciences strategic initiatives as needed, including quarterly sales activation programs, promotions, Fisher Scientific initiatives, and other priority projects.
You will do this by:
4. Demonstrating insights into our customers and how our capabilities address their business-critical needs. Position campaigns with a “customer-first” point of view
5. Working closely with our global marketing, product management, regional marketing, commercial managers and sales teams
6. Analysing marketing performance and adjusting campaigns to deliver against incremental revenue goals, accelerating demand in the EMEA region
7. Partnering with our Marketing Operations team to deploy campaigns and tactical plans, maximising on the breadth of marketing channels
8. Enabling our sales channels (direct and channel partners) by providing impactful marketing, tools and training to achieve financial and campaign goals
9. Undertaking regional portfolio management tasks
10. Managing marketing budget, ensuring marketing activities achieve expectations
Minimum Requirements/Qualifications:
11. Bachelor’s Degree in Life Sciences
12. Experience in marketing campaign development and execution and demonstrated ability to efficiently implement marketing plans to drive revenue growth
13. Able to interact with customers to draw insight
14. Some experience in digital marketing campaign development and deployment
15. Ideally you will have some knowledge of competitors, products, and customer needs within the protein and cell analysis market, however, we are open to candidates from other industries, providing you can demonstrate strong marketing skillset and a knowledge of life sciences
16. Impactful communication and influencing skills, confident presentation & analytical skills
17. Strong record working in cross-functional teams and operating within a complex organisation to achieve goals
18. Fluent in English; additional European languages a plus
19. Able to travel internationally (up to 25% per annum) including some overnight stays