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Digital Content Executive - size? Group (size?), Bury
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Client:
JD Group
Location:
Bury, United Kingdom
Job Category:
Other
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EU work permit required:
Yes
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Job Reference:
b4d610db6c67
Job Views:
4
Posted:
02.05.2025
Expiry Date:
16.06.2025
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Job Description:
Title: Digital Content Executive - size? Group (size?)
The purpose of this role is to support the senior exec / content manager and wider digital teams in maintaining and developing the customer journey across all digital channels whilst managing the day-to-day content updates. You will be working with marketing, creative and development to execute campaigns and promotions from brief to delivery with a data first approach. Reviewing site metrics daily to understand and optimise performance, making sure set clear and measurable actions to improve KPIs.
Responsibilities:
* Perform regular site checks to ensure best possible customer journeys are in place as well as picking up and resolving any issues with the relevant teams.
* Day to day responsibility of updating and maintaining all content across the size? Group websites including apps, utilising various platforms and CMS tools.
* Work with trade and marketing teams on ensuring all relevant product is being promoted and showcased in the best way possible in line with trading plans.
* Briefing creative teams and managing the roll out of assets to suit all channels and territories.
* Working with the wider team to develop site improvements and drive innovation that increases onsite conversion, view product and add to cart across desktop and mobile.
* Ensure brand guidelines and creative consistency is executed across UK & EU territories and all responsible channels.
* Ensure that the customer journey is smooth and effective from all marketing touch points through to purchase.
* Continually monitor competitor activity and relevant creative sources for inspiration and share with the wider team.
* Manage campaigns and promotional activity to ensure timed content hits deadline.
* Ensure relevant updates to landing pages/brand pages etc.
* Daily site crawling to ensure everything is up to date.
Skills and Experience:
* 1+ years Proven experience in an Ecommerce optimisation position.
* Shopify experience preferred.
* Experience using Google Analytics.
* Experience using Content square preferred.
* Analytical skills are essential.
* Strong attention to detail.
* Able to work alongside other departments.
* Excellent verbal and written communication skills.
* The ability to work as part of a small team in a fast moving environment.
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