Job Details
* Reporting to: Senior Account Manager - PR & Content
* Salary: £36,500 - £40,000 per annum (depending on experience)
* Location: Manchester
* Employment Type: Full‑Time
Job Overview
We’re looking for a Content & Social Media Manager to join our PR and Content team.
This is a content‑first role with a strong focus on social. Sitting within the PR & Content team, you’ll be responsible for planning, creating and managing content that helps our clients build visibility, credibility and engagement across multiple channels.
You’ll work across a range of B2B clients, as well as supporting our own agency marketing. A key part of the role will be identifying opportunities within existing PR, thought leadership and campaign content and turning it into engaging, multi‑format content that extends reach and impact.
The ideal person will be ideas‑led and proactive. Someone who can take a message or insight and bring it to life across the right formats and channels, rather than defaulting to a single approach.
This is a client‑facing role in a fast‑paced agency environment, so you’ll need to be organised, proactive and confident working with both clients and internal teams.
Key Responsibilities
* Planning and delivering content and social media activity across a portfolio of B2B clients
* Developing content plans aligned to client objectives and campaigns
* Managing content calendars, scheduling and publishing
* Leading community management and audience engagement
* Creating content across formats, including social posts, blogs, case studies and campaign assets
* Identifying opportunities to repurpose PR, thought leadership and campaign content into new formats to maximise reach and value
* Taking a channel‑agnostic approach, matching content to the most effective formats and platforms
* Supporting employee advocacy and influencer‑style activity, particularly on LinkedIn
* Working closely with PR, creative and account teams, including briefing and collaborating with our creative production team
* Monitoring and reporting on content and social performance, using platform analytics and GA4 to understand what’s working and why
* Analysing performance data to make informed recommendations and continuously improve content effectiveness
* Tracking content activity against wider campaign and client objectives, helping demonstrate the impact of content on engagement, traffic and lead generation
* Supporting Lesniak Swann’s own social and content activity
Requirements
* Up to 5 years’ experience in a content, social or B2B marketing role
* Strong experience creating social‑first content, particularly for LinkedIn
* Ideas‑driven, with the ability to turn one concept into multiple engaging content formats
* Confident in managing social channels and content end‑to‑end
* Experience in content repurposing and adapting content across formats and channels
* Strong writing skills and the ability to simplify complex topics
* Experience in community management and audience engagement
* Comfortable using analytics to evaluate and improve performance
* Organised, proactive and able to manage multiple projects
* Confident working with clients and internal teams
Desirable skills
* Experience with paid social campaigns (LinkedIn/Meta)
* Exposure to SEO or website content optimisation
* Experience with employee advocacy or influencer‑style programmes
How to apply
To apply, please email:
* Your CV
* A cover note in a content format of your choice
* Examples of your work
Your cover note doesn’t need to be a traditional document. It could be a LinkedIn post example, carousel or another format.
We’re interested in how you think about content, audience and channels, not how polished it looks.
Email alexs@lesniakswann.com stating what you could bring to the position and let us know your favourite brand doing content well right now.
#J-18808-Ljbffr