The Role: Content & Digital Marketing Executive
Are you a dynamic and results-driven marketer with a passion for content and digital? Do you enjoy using digital marketing tools to deliver impactful results, whilst juggling multiple projects, content creation and deadlines?
As the Content & Digital Marketing Executive, you will provide experienced digital marketing and content support within the marketing team, with the main objective of increasing employers and apprentices.
Join the UK’s Leading Hair and Beauty Apprenticeship Provider
Gillespie Recruitment is thrilled to partner with the UK’s leading hair and beauty apprenticeship provider!
As part of their expansion, they're recruiting a Content & Digital Marketing Executive, to join their dynamic team!
Key Responsibilities:
* Manage and deliver Meta, Google and other digital ad campaigns, targeting relevant audiences and monitoring performance to drive ROI.
* Administer Email and SMS marketing resource.
* Manage our social media platforms and support staff managing localised channels. Developing engaging content, running campaigns, and monitoring trends to maximise follower growth and engagement.
* Craft compelling content for our website, news articles, magazine and social media platforms, ensuring an engaging and informative experience for our key audiences – salon employers and prospective apprentices.
* Help manage customer relationship data and analyse information to create comprehensive reports and improve future marketing strategies and campaigns.
* Help to maintain website, with an underlying understanding of web design and digital marketing principles.
* Supporting SEO best practices, keyword research, and optimisation of content for search engine visibility.
* Helping with business development and recruitment enquiries as required.
Key Criteria:
* Strong practical experience and understanding of Meta and Google advertising, social media management, content creation, and analytics.
* Relevant Bachelor's degree and/or CIM or equivalent qualifications desirable.
* Minimum of 3 years of experience in digital marketing, with a proven track record of success essential.
* Passion for staying up to date with the latest digital marketing trends.
* Proficiency with Microsoft Office and Word, PowerPoint, Excel), Website and CRM management and Photo/Video tools including Adobe Creative Cloud, Canva, CapCut or equivalent.
* Excellent communication and attention to detail, both written and verbal.
* Strong organisational and prioritisation skills.
* High work ethic and self-motivation but also a team player.
* A proactive and customer-focused mindset.
If you’re eager to join a dynamic team in a growth-focused environment, we want to hear from you!
Apply Now