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Performance Marketing Manager (Full-Time/Remote), Northampton
Client: Digital Smile Planning
Location: Northampton, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Views:
3
Posted:
27.06.2025
Expiry Date:
11.08.2025
Job Description:
Smile is a national digital health company with almost 20 years in the industry, comprising 5 divisions including the National Dental Network, Health Fund Partnerships, Projects & Investments, Retail Dental Cover, and Corporate Dental Cover.
Smile is committed to revolutionising healthcare accessibility and affordability in Australia. It is the top-rated dental cover provider, offering Retail Dental Cover to the public and Corporate Dental Cover to companies and their teams across Australia.
Operating successfully with a globally distributed team since 2017, Smile now seeks a Performance Marketing Manager.
The Role
Objectives
We seek a performance marketer with proven experience in driving growth through paid channels such as Google Ads, Meta Ads, Bing Ads, TikTok, and others. You will be responsible for driving revenue and sales for our dental cover products, reporting to the Head of Marketing, and working within the Retail and Corporate Dental Cover divisions. The role is full-time, 40 hours/week, with at least 6 hours overlapping with 8 am-5 pm GMT+10 (Brisbane, Australia).
Key Responsibilities
* Develop and execute paid search and social campaigns to acquire and retain members.
* Create platform-specific ad creatives and optimize campaigns for ROI, click-through rates, and cost per acquisition.
* Coordinate with sales and creative teams to align messaging and improve campaign performance.
* Conduct keyword research and optimize landing pages.
* Manage the entire marketing funnel, from lead generation to conversion, monitoring key metrics and troubleshooting issues.
* Manage budgets effectively across campaigns and channels.
* Implement A/B testing and develop hypotheses for continuous improvement.
* Generate regular performance reports and insights to stakeholders.
* Explore new advertising platforms and opportunities for growth.
KPIs
* Growth in dental cover sales and customer acquisition.
* Return on Investment (ROI) and Customer Acquisition Cost (CAC) optimization.
Ideal Profile & Requirements
* Passion for excellence, with references to support this.
* Extensive experience with paid advertising platforms, particularly Google Ads and Meta Ads.
* Analytical, strategic, creative, and growth-minded.
* Excellent English communication skills and integrity.
What’s on Offer?
* 100% remote work.
* Full-time stability.
* Aligned time zone with the team.
* Join a successful, long-standing Australian company.
* Work on meaningful projects with a high-caliber team.
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