Manchester, United Kingdom - £325/day - Inside IR35
Contract
Reference: JS
Industry: IT & Telecommunications
Contact: Recruitment Team
About Scrumconnect Consulting
Scrumconnect Consulting is a multi-award-winning consultancy (UKIT awards including Best Public Sector IT Project, Digital Transformation Project of the Year, and a Special Award for Organisational Excellence). Our work impacts 40M+ UK citizens across departments including DWP, MoJ, and HM Passport Office.
Role Summary
We're seeking a Google Tag Manager (GTM) Specialist to support the Digital Workplace Function, partnering with the Email and Microsoft Office product teams within Collaboration & Communication Services (C&CS). You'll own event tracking strategy, tagging, and data-layer quality to power reliable analytics and performance insights for internal digital services. You'll collaborate with a Senior Performance Analyst and a multidisciplinary team.
What you'll do
1. Own GTM implementation (web/app): plan, configure, and maintain tags, triggers, variables, and templates for robust, low-latency tracking.
2. Data layer & taxonomy: define/extend a scalable event schema and data-layer spec; document naming conventions a...