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Social media manager

Edinburgh
AIM Executive Search
Social media manager
Posted: 24 April
Offer description

Social Media Manager – £50k + £10–15k Bonus | London (Hybrid)

Shape the future of a next‑generation broadcaster.


A fast‑growing, culture‑driven media brand is looking for an Experienced Social Media Manager to lead strategy, growth, and platform relationships at a pivotal moment of expansion. This is a senior, high‑autonomy role where your decisions genuinely move the needle.


🎯 The Opportunity

We’re looking for someone who understands platforms from the inside — how they work, how they scale, and how to turn content into cultural relevance and commercial results.

You might come from:

* A platform (Meta, TikTok, X)
* A top‑tier agency
* The creator economy or a media brand

What matters is your ability to grow audiences, shape strategy, and lead social with taste, instinct, and commercial awareness.

You’ll be supported by full‑time video editors/producers — this is not an editing‑heavy role. Your value is strategy, leadership, partnerships, and growth.


🚀 What You’ll Lead

* Own the social vision across TikTok, Instagram, X, and YouTube
* Build repeatable formats that translate live content into platform‑native hits
* Create standalone social IP that lives beyond broadcast
* Lead relationships with TikTok, Meta, X, and YouTube
* Drive audience growth, engagement, and revenue
* Collaborate with producers, presenters, and commercial teams
* Shape social‑first advertiser campaigns and report performance at senior level


🧠 What You Bring

* 3+ years in a senior social role (platform, agency, or creator economy)
* Experience working directly with platform partner teams
* Proven track record of scaling organic growth
* Strong creative judgement and writing ability
* Experience delivering brand‑funded or sponsored social campaigns
* Data‑driven mindset with sharp cultural awareness


⭐ Why This Role Stands Out

* You’re shaping a nationally ambitious media brand — not just managing accounts
* Real autonomy, influence, and creative freedom
* Supported by in‑house production resource
* Direct access to platforms, talent, and commercial teams
* Clear progression to Director level
* Eligibility for a company share option scheme

💼 Package

* £50,000 DOE
* £10,000–£15,000 OTE bonus
* Hybrid working (London)
* Health & wellness support
* Access to live shows, events, and talent
* Fun, ambitious, creative culture

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